What to Look for in a Blogging Platform

What to Look for in a Blogging Platform

It’s easier than ever before to get your life, thoughts, and opinions out to the masses. Online journalists and essayists, both amateur and professional, are producing millions of blog posts on topics as diverse as parenting stories to stock investment tips.

If you’re interested in becoming a blogger, then you are going to need a blogging platform to help power your brand. If that’s the case, then it is important to choose the right blogging platform to assure your success.

Here are some points to consider when choosing a blogging platform:

Pick A Topic

The first thing you are going to want to do is to pick a topic or subject that you are going to want to cover. If it is something abstract, such as the stock market, then you may want to go with a platform that is more text intensive. However, if you are going to be blogging about your daily life experiences, then you are probably going to want to go with a platform that allows you to incorporate pictures to illustrate your blogs.

Find Your Technical Comfort Level

Some platforms are designed for the novice to set up so that you don’t need any knowledge of computer coding or layout. But if you are comfortable with those areas of programming, then you may want to consider a platform that caters to your advanced skills. This often provides more advantages when it comes to options and design choices.

Choose A Price Range

For many people, a blog is a hobby that is meant to allow for self-expression without costing much (if anything). The platform itself should not cost you that much, but the hosting server will cost some depending on the type of stack you have. For example, a dedicated server will be the most expensive while a shared server will be the least expensive option.

If you are doing a personal blog, a dedicated server will have much more processing capability than is necessary. That’s why it is important to find the server stack that best fits the type of blog you are writing.

Decide On Monetization

If your blog is more than just a hobby, you might be looking at monetizing it so that you can bring in some side income. You need to look carefully at your hosting service and platform as these may sometimes limit how you can monetize your blog. Some allow things such as ads and affiliate links while others will block these, cutting you out of income possibilities.

For instance, some blogging sites are hosted by the platform itself, so you technically don’t own your own blogs, but are simply writing for a larger blogging site. As a result, you can’t monetize those blogs since the hosting company will be bringing in money using your blogs to generate views.

Know Your Size And Space Needs

Another consideration with different platforms and hosting sites is the amount of space you are given. Again, this will be driven by the type of blog you are writing. If your blog is image-heavy, then you will need a platform with lots of storage space; image-heavy blogs can be slow-loading at times due to strains on the server’s processors.

Final Thoughts

Blogging can be fun, therapeutic, and even financially beneficial. But before you get in on this craze, it is important to do your research and find the right platform for your needs. By doing this up-front, you won’t have to make a lot of changes at a later date when you find that you are outgrowing your initial set-up.

One of the most popular blogging platforms is WordPress. Look into WordPress Hosting from InMotion Hosting to bring speed and power, making it super simple for your visitors to view your posts.

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