Tips and Advice

Welcome to our comprehensive blog tailored to web-based businesses, where success in the digital realm comes to life. Here, we’ve curated a diverse collection of articles that offer invaluable advice on everything from optimizing your remote work routine for peak productivity to strategically scaling your online business for sustained growth. Whether you’re a seasoned entrepreneur or just starting out, our content is designed to equip you with practical insights, actionable strategies, and the latest trends that will propel your online business to new heights. Join us as we explore the art of balancing efficiency and innovation, and discover how to make the most of your digital endeavors.

How to Protect VPS from DDoS Attacks

by Jennifer Diaz
How to Protect VPS from DDoS Article Hero image

Protect VPS from DDoS attacks to keep your website secure, online, and trusted by customers. Your web hosting is the backbone of your business and digital presence. Unfortunately, if left unprotected, your “home on the internet” could be vulnerable to serious threats. A Distributed Denial of Service (DDoS) attack is one of the most disruptive. A DDoS attack attempts to prevent visitors from accessing your website, causing serious harm to your customer confidence, web reputation, and revenue.

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eCommerce Conversion Rate Formula: A Complete Guide For Online Store Owners

by Carrie Smaha
eCommerce Conversion Rate Formula Article Hero Image

In this comprehensive guide, we detail the standard conversion rate formula, industry benchmarks (currently averaging 2.86%), and illustrate how small improvements can dramatically increase revenue. We examine essential metrics, including product-specific conversion rates, cart abandonment tracking, and implementation strategies across major platforms like WordPress/WooCommerce, Shopify, and Magento. Throughout the guide, you’ll also find how quality hosting solutions like InMotion Hosting’s NVMe servers can support faster page loads and better user experiences, directly contributing to improved conversion rates for online stores.

Understanding the eCommerce conversion rate formula is crucial for all businesses looking to increase their sales.

As the world of eCommerce continues to grow and develop, knowing how to optimize your eCommerce store conversion rate is key to achieving business success. Currently, the average eCommerce conversion rate is approximately 2.86%. This underscores the competitive nature of online stores globally.

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How to Choose the Right Web Host for Your Business

by Jennifer Diaz
How to Choose a Web Hosting Service For Your Business - Article Hero

Selecting the right web hosting for your business requires comparing different hosting types like shared, VPS, and dedicated servers. Assess your technical requirements including storage space, bandwidth needs, and performance expectations. Watch for hidden costs in renewal rates and add-on services. Ensure your hosting provider offers strong security features, reliable customer support, and scalability options as your business grows. The perfect web host balances performance, price, and future-proof features to keep your website running smoothly.

There are thousands of web hosting companies in the world. How do you decide which one is right for your business?

No matter what type of business you’re considering, the right hosting provider ensures your site stays fast, secure, and available to customers 24/7.

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Cloud Hosting vs. Web Hosting: What’s the Best Option for Your Business?

by Carrie Smaha
Cloud Hosting vs Web Hosting hero image

Even a fraction of a second matters when it comes to hosting. If your website is not using the best suited hosting solution, security breaches can happen at any time. And these security breaches can derail your online operations. Therefore, choosing the right web hosting solution has become more important than ever.

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Essential Website Management Tools That Save You Hours Every Week

by Carrie Smaha
Website Management Tools Article Hero

Managing your website is more than keeping it live; it requires ensuring every element operates seamlessly to improve the user experience. Website management is the ongoing process of maintaining and optimizing your website for the best possible user experience. It is crucial because it helps you achieve your business goals – thought leadership, revenue increase, brand awareness, loyal brand community, etc. Your website’s level of functionality will determine whether visitors read your content or buy your products.

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Top 5 Web Design Trends in 2024

by Jennifer Diaz
Top Web Design Trends 2024

With technology evolving, website design is no exception. As we look ahead to web design trends in 2024, several emerging trends are popping up everywhere.

For instance, 67% of companies in the U.S. agree that adopting AI technology has helped create better customer experiences. From cutting-edge AI tools to innovative layouts, the future of web design is shaping up to be exciting for designers.

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Linux vs Windows Server: Which One is Right for You?

by Nikki Thomas
Linux or Windows Hosting, which is right for you? hero image

Choosing between Linux or Windows Server for your website or application is a crucial decision that impacts performance, security, and scalability. Both operating systems (OS) have unique strengths and cater to different needs, but how do you decide which one is right for your project? This guide will help you understand the key differences between Linux and Windows Server and empower you to make an informed decision about your server OS.

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The Price of Free Hosting

by InMotion Hosting
Price of Free Hosting Title Image

When you’re starting a new business, anything “free” that helps you along can sound like a really good idea. But when it comes to free web hosting, it might not be as great as it seems.

“Free” hosting can have strings attached. You may find yourself struggling to move your site data off of someone else’s computer, or find yourself on the hook for an enormous monthly fee. By the time your site is successful, you may find the price of “free” hosting to be much higher than you anticipated!

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