TikTok Marketing Guide Amid Potential Bans Updated on December 12, 2024 by Carrie Smaha Social media platforms have transformed how businesses engage with their audiences, offering unparalleled opportunities for brand visibility and growth. Among these platforms, TikTok has emerged as a powerhouse, captivating users with its dynamic and engaging short-form videos. However, as discussions around TikTok’s potential ban in the United States intensify, marketers face uncertainty about the platform’s future. This article explores TikTok’s impact on marketing, the implications of a ban, alternative platforms, and strategies for maintaining a robust online presence. Continue reading –>
Is Clapper the Next TikTok? Updated on February 12, 2024 by BradM As the potential ban of TikTok in the United States looms, many users are wondering where they will go to share their creative content. Luckily, there is an up-and-coming platform that could potentially fill the void left by TikTok – the Clapper app. Continue reading –>
Online Essentials Your Business Needs to Thrive Updated on February 15, 2024 by Guest Contributor For your business to thrive, you need to constantly bring in new customers and clients. While cold-calling and traditional advertising both have their benefits, we now live in an online world – when people want something done, their first stop isn’t the Yellow Pages, it’s Google. If your small business marketing plan is going to succeed, you need to have a strong online marketing presence. Continue reading –>
Social Media Mistakes Made by Business Owners Updated on January 23, 2024 by InMotion Hosting Social media has been used by businesses for a long time. Nowadays, it is hard to find a business that has not shown its presence on social media. Businesses mainly use it for marketing and to advertise the business. However, not all business owners know how to manage their social media fronts. These are some of the mistakes they make while using social media in business. Continue reading –>
5 Mastodon Desktop Clients Updated on February 12, 2024 by InMotion Hosting Mastodon desktop clients allow you to manage your Fediverse activity without pinning another tab in your web browser. Many will offer additional features such as custom default post creation and appearance settings. Below we’re going to cover the best ones for your operating system (OS) and use case. Continue reading –>
What is Mastodon? Updated on January 23, 2024 by InMotion Hosting The Mastodon social media platform is among the most popular Twitter replacements in 2022. Below we’ll discuss why, the benefits of the application, and its impact on the Fediverse. What is the Mastodon Social Media NetworkFediverse Microblogging PlatformEasy to Use FeaturesWhat Mastodon is NotNot a Replacement in Regards to ActivityNot the Only Twitter Alternative Continue reading –>
How to Grow Your Mastodon Social Media Network Updated on January 23, 2024 by InMotion Hosting The Mastodon social media platform is one of the most popular Fediverse apps. The most popular reason is that it’s a stable, easy to learn application that answers a rising demand for a worthy Twitter replacement. However, the Twitter alternative doesn’t have nearly the same amount of activity. Is Mastodon growing? Yes, but you might be disappointed if you login expecting a hyperactive timeline and hundreds of toots (Mastodon’s name for microblogs/posts) about everything that interests you. Continue reading –>
Discord Administrator Guide Updated on January 23, 2024 by InMotion Hosting While it is relatively easy to create a new Discord server, the task of acting as a Discord administrator is a bit more complex. Managing server settings, user roles, and moderating content are just a few of the tasks that most Discord administrators will run into at one point or another. In this article we will explore some of the features available to Discord administrators and discuss some considerations you may need to make when creating your own Discord community. Continue reading –>
Best Recommendations for YouTube Banner Size and Creation Updated on January 23, 2024 by Guest Contributor Learn about YouTube channel art including the recommended YouTube banner sizes, tools for creating branding images, and how to add them to your channel. Our recommendations for image sizes are based on the YouTube maximum size (2560 x 1440 pixels) and the minimum size (2048 x 1152 pixels). File types uploaded to YouTube should be JPEGs or unlayered PNG files no larger than 6 MB. Continue reading –>
Twitter Header Size and Best Practices for 2021 Updated on January 23, 2024 by InMotion Hosting Your Twitter header size can be a hard thing to nail down. The official recommended Twitter header dimensions are 1500 pixels wide by 500 pixels tall. However, creating a header that meets those requirements can’t guarantee your banner will look exactly how you want it to once your profile photo comes into play. Continue reading –>
The Facebook Algorithm: How to Make it Work for You Updated on January 23, 2024 by InMotion Hosting With more than 2 billion active users, Facebook has no shortage of content and posts to sort through. With so much content to sort through, the Facebook algorithm is what you can thank for seeing the content you care about when you scroll your Facebook feed. Continue reading –>
How to Become a Social Media Manager Updated on January 23, 2024 by InMotion Hosting A social media manager is a person responsible for managing all the social media accounts for an individual, brand, or company (entity). People in these roles typically work hand-in-hand with the entity they represent in order to ensure all social media posts and content are on brand for that entity and consistent with their style and tone of voice. Continue reading –>
How to Prevent Hacking on Social Media Updated on January 23, 2024 by Guest Contributor With so many people using social media these days, it has become a major target for hackers and cybercriminals. Some of the reasons they want to compromise your account include reselling it on the dark web, collecting your private data, or sending spam to your followers. Continue reading –>
How to Install Your Meta Pixel on WordPress Updated on January 23, 2024 by InMotion Hosting If you’ve ever searched for a product and then suddenly seen ads for that very same product pop up on your Facebook feed, that is because of the Pixel. If you install your Meta Pixel on your WordPress website, you will gain valuable insight into your audience. Some marketers have even gone so far as to describe it as the Google Analytics for Facebook. So, if you’re interested in using this amazing tool, here’s how to install it and set it up on your WordPress site. Continue reading –>
Facebook Best Practices for Musicians Updated on January 23, 2024 by InMotion Hosting As a musician, having an active, engaged fanbase is the key to success. A loyal following allows you to be a professional performer and make money off your art. But with hundreds of thousands of other artists out there, how can you manage to attract anyone’s attention? Continue reading –>