How to Become a Social Media Influencer

How to become a social media influencer

What is a Social Media Influencer?

A social media influencer is someone who has established a loyal following across social channels of people who trust their opinion. Social media influencers have developed credibility with their followers and influence their follower’s personal styles as well as their purchasing decisions.

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The End of Google+: What it Means for Your Website

 The End of Google+: What it Means for Your Website

This past October, Google announced that they will be shutting down their social network, Google+, for consumers after a data leak. To some this was a shock, and others, not so much.

The reasons that Google gave for shutting down included the lack of use and overall security. They claimed that “90% of Google+ user sessions [were] less than five seconds.” This very clearly shows that users did not intend to visit the social channel, and left immediately after realizing where they were.

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YouTube and How it Can Help You Grow Your Business

YouTube and How it Can Help You Grow Your Business

When someone mentions social media marketing you probably think of Facebook or Instagram or even LinkedIn. But it’s likely that YouTube never comes to mind. Why?

Many people consider YouTube a “fun” platform – a place for watching silly videos and listening to music, but not for business. Yet think about how many times you personally have used the site to watch “how-to” videos or product demonstrations. Dozens? Hundreds? Continue reading –>

The Power of Social Engagement: Instagram and WordPress

The Power of Social Engagement: Instagram and WordPress

If you’re trying to have a successful website for blogging or business purposes, then you know that merely having the website up is not the end of the project. A successful site requires marketing and personalization. That’s why social media connections are so important when promoting your website.

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Successful Social Media Marketing Requires Strategy

Successful Social Media Marketing Requires Strategy

No one can deny that social media is one of the best ways to market your business to the world. Unfortunately, chances are good that your competitors probably know this as well.

So, how do you find your way through the tangle of Facebook, Twitter, Instagram, Pinterest, and all the other social media platforms that are out there? It takes a lot of strategic planning to become a major player in the social media marketing world. Continue reading –>

Best Practices for Social Media Marketing in the Upcoming Year

Best Practices for Social Media Marketing in the Upcoming Year

These days, having a strong social media presence is no longer an option – it’s a necessity. According to research, 40% of young adults follow their favorite brands via social media. One in four of those users follows a brand from which they might make a purchase. With numbers like that, you just can’t afford to miss out. Continue reading –>

InMotion Hosting Pumpkin Carving Contest

Today was quite a festive day at the Los Angeles InMotion Hosting office!  To celebrate Halloween time, we held our first pumpkin carving contest.

It was a nice way to get everyone together and do a little team building activity to change up our daily routines.  Everyone got pretty creative and had a great time doing some arts and crafts. For a couple InMotion team members, this was actually their first time ever to carve a pumpkin! Continue reading –>

WordPress App – Essential tool for remote blogging

I need to have connection at my fingertips to check in at ease on several of my websites. In fact this has only become a feasible option very recently, and made especially accessible with WordPress Blogging Platform. For my mobile tools, I use a mobile tablet browser, a wifi hotspot, and an iPhone. Each of my browser devices has various apps installed to connect to the websites, including my favorite of course, ‘WordPress’.WordPress App Continue reading –>

Smarten up your Facebook Brand Page with our Adobe Template

We’ve put together a Facebook Template Download of some standard facebook sizes:

  • Facebook Cover Photo 851 x 315 px
  • Facebook Profile Photo 160 x 160 px
  • Facebook Tab Photos 112 x 75 px

Smarten up your Facebook Brand Page with our Adobe Template

Now to get started, what I really mean by ‘Smarting up your Facebook Brand Page’ is actually a double-entendre. I won’t go into the specifics of setting up Facebook Timeline here, because I’ve given you the template, and aspects of design related optimization are a whole area of study. Continue reading –>