Determining Keyword Phrases Updated on January 23, 2024 Nicole Hampton You’ve probably already heard that keywords are an important area of focus for your website in terms of getting the visibility online that you want. But when it comes to choosing the right terms for your business, we can help guide you to finding the right choices.Continue Reading
The Role of Content in Your SEO Strategy Updated on January 23, 2024 Nicole Hampton The content on your website plays a huge role in SEO. In fact, it’s one of the most accessible ways to work on your website in terms of search engine optimization, and there are many aspects of your content strategy to consider. Today we’re going to break down some areas of content that can affect SEO, and how to leverage them for your website success.Continue Reading
Video Marketing: Top WordPress Video Plugins Updated on August 20, 2024 Guest Contributor With the rise of videos in social media and streaming services, the integration of compelling video content has become more than just a trend—it’s a necessity. Thankfully, WordPress plugins offer users the ability to seamlessly integrate videos into your website. These tools not only enhance the visual appeal of your website but also play a pivotal role in engaging and retaining your audience.Continue Reading
Boost Your Newsletter – Top Quality Email Marketing Plugins for WordPress Updated on January 23, 2024 Guest Contributor You may think of newsletters as some kind of archaic fossil that arrived in the mail once a quarter only to be ignored and tossed in the trash. But newsletters have finally made it into the twenty-first century, and Continue Reading
The End of Google+: What it Means for Your Website Updated on January 23, 2024 InMotion Hosting This past October, Google announced that they will be shutting down their social network, Google+, for consumers after a data leak. To some this was a shock, and others, not so much. The reasons that Google gave for shutting down included the lack of use and overall security. They claimed that “Continue Reading
The Dos and Don’ts of Permission-Based Marketing for Your Company Newsletter Updated on July 16, 2026 InMotion Hosting Permission-based marketing is a common but often misunderstood term. If you get it right, you can earn high open and click-through rates on campaigns, driving incredible sales and revenue from your marketing efforts. Those who misunderstand the term, however, will miss out.Continue Reading
Choosing the Perfect Video Player for Your WordPress Website Updated on July 16, 2026 InMotion Hosting Having embedded videos, pictures, and audio, on your website provides a more inclusive and immersive experience for your audience. Using the wrong video player can cause streaming issues, disable your site, or worse. We’ve all gone to those websites before and we know how frustrating it can be.Continue Reading
Grammar Rules You Should Break for Website Copywriting Updated on January 23, 2024 Guest Contributor Grammar rules exist so we can express what we have to say with clarity and ease. But the online world has turned those rules upside down. See what we did there? We started a sentence with a conjunction and used a sentence fragment, all in one shot. And that’s ok! It’s not that grammar doesn’t matter anymore, it’s just that the rules are a little different when you’re writing for the web.Continue Reading
How Does Facebook Pixel Boost Your Business and Your Website Updated on July 16, 2026 InMotion Hosting In today’s business world, more owners than ever before are turning to the Internet and social media to market their businesses. If you’re going to use social media for marketing, that probably means that you are going to rely on the “granddaddy of them all”–Facebook.Continue Reading
How Can Social Media Help a Local Business? Updated on July 16, 2026 InMotion Hosting Social media is a topic that many local businesses tend to ignore or use improperly. This means they may give up too soon if they don’t see the ROI they hoped for, missing out on an untapped audience. So how should business owners engage in social media and have a better experience with it?Continue Reading
Proper Header Layout – A Look at 6 Different Websites Updated on January 23, 2024 InMotion Hosting When you think about a website header, do you think of the bar at the top where the logo and the menu resides? You’re not wrong, but most recently some may think of the header to be everything above the fold. This means that when visiting a website, if you don’t scroll down, the entire section that is displaying is the header.Continue Reading
Why Your WordPress Website Needs Special Care in December Updated on July 16, 2026 Guest Contributor For many businesses, the months between November and January are the busiest of the year – and just because Black Friday and Cyber Monday have passed doesn’t mean it’s over. There are still last-minute gifts to be purchased and sales to be had. In fact, over half of holiday consumers wait until the last minute to get their shopping done.Continue Reading
Keeping Your eCommerce Website Secure for the Holidays Updated on July 16, 2026 InMotion Hosting The holidays are right around the corner and business retailers are looking forward to the opportunity to offset prior losses with big holiday sales. In traditional brick-and-mortar stores, the holidays also usually see an increase in thefts and shoplifting as people try to take advantage of the crowds.Continue Reading
The Best Security Protection for Your WordPress Website Updated on January 23, 2024 Guest Contributor If you go online and read the news, chances are you have probably seen an article about some website or retailer being hacked and having data stolen. In the current climate, you can be sure that you will face a hack attempt at some point during your website’s lifespan.Continue Reading
YouTube and How it Can Help You Grow Your Business Updated on January 23, 2024 InMotion Hosting When someone mentions social media marketing you probably think of Facebook or Instagram or even LinkedIn. But it’s likely that YouTube never comes to mind. Why? Many people consider YouTube a “fun” platform – a place for watching silly videos and listening to music, but not for business. Yet think about how many times you personally have used the site to watch “how-to” videos or product demonstrations. Dozens? Hundreds?Continue Reading