Types of Information
The Purpose of Collecting Data
This is where you explain why you’re keeping credit card information. “Orders” for processing and shipping, account maintenance, customer service, engagement, etc. are all valid reasons for collecting data.+
How the Data Is Used
It’s imperative (and required by law) for you to explain how the data is used. Personalization and customization of their user experience, send service or support messages, provide customer service, enable access to the services, etc. are all perfect examples.
Storage, Security, and Access
You need to state up front if you’re using third party tools, such as Google Analytics or AdSense, so that your audience knows who else has access to their information. All instances of third party data sharing and you should include the links to those third party companies’ policies.
Opt Out Options
It is required by law that you offer an opt-out option for ongoing data collection. As mentioned earlier, your users have the right to see the information you’ve gathered about them. They are allowed, by law, to have access to that information. Make sure the contact information is easy to read and accurate.
Affiliated Third Party Websites or Organizations
Data Privacy Regulations (GDPR, CPPA, And Beyond)
- The California Online Privacy Protection Act
- Privacy Shield
- EU General Data Protection Regulation (effective may 2018)
- Children’s ONline Privacy Protection Rule