What is G Suite and Why Should I Consider Using It?

Are you looking for one of the most feature-rich and user-friendly solutions on the web that combines email, cloud storage, productivity software, calendars, and more? Do you hear people talking about how great they think Google’s products are and find yourself wondering what G Suite (formerly known as “Google Apps”) is?

G Suite is Google’s answer to a number of different productivity problems facing most companies and organizations. In one suite of tools, it offers solutions for email, word processing, spreadsheets, presentation decks, shared calendars, cloud storage, and much more. It offers these solutions at an affordable entry point of $5 per month per user. But, what do each of its tools have to offer your organization?

Gmail from Your Organization’s Address

InMotion Hosting offers powerful email options, including a suite of webmail platforms, provided at no additional charge as part of its hosting packages. Still, many users prefer the familiarity and powerful features that Gmail offers. While many small businesses have, in the past, resorted to using personal email addresses on Gmail, this can look a bit unprofessional. One of the biggest benefits of a G Suite account is the ability to send email from your own domain, but using Google’s Gmail platform. In other words, your email address can be Username@YourDomain.com instead of @gmail.com. Plus, with its seamless integration into the rest of G Suite, saving and attaching files with Google Drive, chatting via Hangouts, and accepting calendar invitations via Google Calendar are a breeze.

Google Calendar

Every organization should share an online calendar of some form to make coordination of efforts easier. Google’s Calendar app is one of the most popular and powerful available online, and it is part of G Suite. With it, you can create events that are easy to share with other members of the organization or those outside, sending invitations via email and allowing you to track who has accepted and rejected. It provides reminders, calendar sharing, and many other features found in expensive project management suites, but at a tiny fraction of the cost. And, it integrates well with a number of outside programs, making it possible for third party apps (like CRM and project management solutions) to easily add appointments and reminders. It also works on mobile devices, making it possible to easily have your calendar with you everywhere you go.

Docs, Sheets, and Slides

Effectively Google’s answer to Microsoft Office, Docs, Sheets, and Slides can satisfy an organization’s word processing, spreadsheet, and presentation software needs. Designed to run smoothly on the Internet, there is no software to download (although there are optional desktop add-ons you can download for local, offline access). Because it runs on the web, some power-users may be unimpressed with the lack of certain features available in Microsoft’s much more robust offerings. But, for the average user performing most ordinary daily tasks, these solutions provide ample features sufficient to easily prepare a wide range of materials. Because they are part of the G Suite of applications, they all save automatically to the Google Drive and are easy to share across the organization or beyond. And, in those instances when additional features may be required, it is easy to download a copy of the files in a variety of formats to your computer, and then edit them in a competitor’s software.

Google Drive

At the heart of G Suite’s offering, Google Drive is easily one of the most useful productivity tools on the market today. At the entry level $5 plan, users get 30GB of cloud storage. For just $10, it is possible to get unlimited cloud storage (or 1 TB per user for organizations smaller than 5 users). Unlimited storage at such an affordable price is an option most other cloud storage companies simply do not provide.

What is cloud storage good for? Aside from simple backups of files on a local system, the keyword in working in a cloud environment is “collaboration.” Users can share folders and files, enjoy the benefits of automatic version control, and do even more with a number of third party apps. With a Google Drive, users can share and work on massive files, like large videos or media-heavy presentation decks. And with its integrations with the other G Suite apps, it is possible to email files, share them during a Hangout chat, append them to calendar invites, or use them in any number of other ways.

Google Drive is easily one of the most useful and powerful tools on the Internet today, and with an unlimited storage option available to G Suite users for a paltry $10, it alone makes Google’s productivity platform worth the investment.

Hangouts

Hangouts falls into that category of tools that most people do not realize they need until they get used to having it. An online chat and video conferencing solution, it allows teams to communicate within the G Suite ecosystem. Users can engage in traditional text chat, or start a video call right from their computers, inviting up to 25 people to join; perfect for organizations with members who work remotely or that have offices in multiple locations. Screen sharing is easy, making it ideal for long distance presentations, and file sharing is a breeze with Google Drive integration. Video calls are surprisingly stable, as well, making Hangouts far superior to many other video conferencing options — again at a fraction of the price.

Integrating G Suite with Your Organization and Website

While no solution is perfect for every person or organization in every situation, G Suite is a massively powerful, intuitive, and inexpensive option that millions of users have already chosen. And, with good reason! With its attractive and easy-to-understand user interfaces, integrations among its own programs and those of third party vendors, and powerful storage and productivity features, it is one of the most powerful and versatile productivity suites on the market today.

Resourceful web designers have also fallen in love with G Suite for its ability to boost their own sites. With a G Suite account, you can stream videos out of your Google Drive into your website, leveraging the power of Google’s massive network without bogging down your own server or overloading local bandwidth. Some like to tie a Google Calendar into their site to allow for easy appointment setting or to notify customers of days and hours of availability. Still others like to create presentations in Slides that live in the Google Drive but display on their website every time a visitor lands on a particular page. It’s no exaggeration to say that with the right know-how and a little creativity, even novice designers can create stunning, professional results on their websites by leveraging the power of G Suite.

For InMotion Hosting customers, getting started with G Suite is easy. Just sign up for your account with Google, then follow the directions in this help article to redirect your email to Google’s servers, and you are in business. For more information on G Suite, including pricing and storage options, visit Google’s G Suite site.

Image source: Quora