Welcome to our comprehensive resource hub tailored to ecommerce businesses, where the path to success in the online marketplace comes to life. Within these pages, you’ll find a wealth of insights and strategies that span the spectrum of ecommerce operations. From optimizing your product listings and enhancing customer experience to implementing effective marketing techniques and mastering the logistics of online sales, our content is designed to equip you with the tools needed to thrive in the competitive world of ecommerce. Whether you’re a budding entrepreneur or a seasoned ecommerce professional, join us as we explore the dynamic strategies that will elevate your online business, foster customer loyalty, and drive sustainable growth in the ever-evolving digital commerce landscape.
Google Workspace, formerly known as G Suite, is Google’s answer to a number of different productivity problems facing most companies and organizations.
In one suite of tools, it offers solutions for email, word processing, spreadsheets, presentation decks, shared calendars, cloud storage, virtual conferencing, and much more. It offers these solutions at an affordable entry point of $6 per month per user. But, what do each of its tools have to offer your organization?
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As an online retailer, how do you bring more customers to your website? Especially, customers that are ready to buy. That’s exactly the question that Mountaineer Brand asked itself just over a year ago. Selling natural handmade beard supplies such as oils, balms and shaving products, the small brother-sister team brought on an SEM agency in July 2015 to help the company reach more shoppers. Continue reading –>
Emailing leads and your current customer base can serve as one of the key strengths in your ongoing marketing efforts. As Daniel Newman pointed out less than a year ago, “Email is definitely NOT dead.” Continue reading –>
I’ve got some good news and some bad news…
The bad news is that getting your website live was the easy part. InMotion Hosting makes sure of that! The hard part is still to come… now you need to develop content for your site that will attract, engage and convert visitors into prospects and ultimately customers.
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As the year 2015 winds down to a close, it’s time to start looking forward to 2016 and beyond. Digital marketers and SEO professionals are always looking to the future so they can be ready for the changes that are no doubt coming. Google is constantly pursuing a better search experience. This results in changes to how they index and rank pages, resulting in changes to SEO tactics. Continue reading –>
Entrepreneurship, despite the recovering economy, is a booming industry. Small businesses are, and continue to be, the backbone of the economy. With that, we wanted to give a shout out to all of our customers, friends, and family that are either thriving or aspiring to become entrepreneurs. Continue reading –>
Internet security has always been a major concern for businesses and website owners. In today’s online world, these threats are becoming more and more widespread and diverse in nature. With so many attack vectors and vulnerabilities being discovered daily, it’s more important than ever that you keep a close eye on potential security risks. In this article, we’ll go over some of the best practices you can employ to keep yourself and your website protected. Continue reading –>
You started your very own business; congratulations! Now that you’re a business owner, have you ever wondered about the possibilities for advancing your business online? This article will walk you through the essentials necessary to growing your business online. Continue reading –>
The inevitable slow-down that is often associated with the summer months is upon us. School is out, the heat is in full swing, and summer vacations are on everyone’s mind. The high temperatures of the summer months may leave you with low energy levels at the office as you fantasize about relaxing at the beach, kicking back and sipping on a mai tai, and wanting to be anywhere but the work place. Don’t let the summer daze bog you down! Use this time to be productive both in and out of the office.
Continue reading –>The key to developing a profitable company is a growing customer base interested in purchasing your goods or services. In order to build this demand, it is critical to create a process for scouting and developing new clientele. Building your customer base will take time and effort but the important part is to focus on finding out who your target audience is, where to find them, and how to captivate them. Continue reading –>
4 Things We Learned at the 5th Annual Small Business Week Event sponsored by Constant Contact
InMotion Hosting attended the 5th Annual Small Business Week put on by Constant Contact at Pasadena City College on May 13th, 2015. The event was organized by the Small Business Administration (SBA) with the Small Business Development Center (SBDC) as a primary sponsor. Continue reading –>
With the advent of coding becoming a Presidential Initiative and a growing extension of the S.T.E.M curriculum to get school children versed in the sciences and computer languages, it should be no surprise to anyone that we are amid a digital revolution. But all of these initiatives will fail if we, Generation X, lack the knowledge to understand what our children will very likely be fluent in: coding. It’s a collective effort that needs ‘doers,’ and a small company called Code District is taking on the challenge, one meetup at a time.
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As a small business owner, you wear many hats during the initial phases of selling your product or service. You need to get a lot done but may not have the time or even the skill sets. You need to design a flier, but you don’t how to use Photoshop. Or you need to file state, local and federal taxes but you have no clue about accounting. You have figure it out as you go along. It’s daunting to say the least.
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Core Values: What are they and why are they important for your business?
At the foundation of every business are the core values that develop the brand, culture, and vision of the company. These values serve as a framework for your company’s identity and a tool to set you apart from everyone else. To provide a consistent and focused work environment, it’s critical that the values you establish be strong, long-lasting, and integrated into every aspect of your company.
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Staying productive is one of the most challenging things we face in our daily lives. Whether working or taking care of things at home, we are busier than ever. And while it may seem that every day a new tool is developed to help make our lives easier, sometimes these tools serve as more of a distraction than an aid. So let’s cast all distractions aside and commit to being more productive. Here is a list of 9 things to help you do just that.
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