Essential eCommerce Website Best Practices for Building a High-Converting Online Store Updated on September 25, 2025 by Jennifer Fan Global eCommerce sales are projected to hit an astounding $6.86 trillion in 2025[1]; toppling 2024’s $6.33 trillion by a whopping $53 billion. This indicates that online shopping has never been more “natural” for shoppers or profitable for shop owners. Continue reading –>
Buy Online, Pickup In Store: the Complete Implementation Guide for Retailers Updated on September 25, 2025 by Jennifer Fan BOPIS retail, or Buy Online, Pickup In Store, is transforming how businesses serve customers. This strategy allows shoppers to place orders online and collect them at a nearby store, offering the convenience of eCommerce without the wait or shipping costs. It’s a powerful way for retailers to boost online sales and in-store traffic. Continue reading –>
eCommerce Content Strategy: Build a Revenue-Driving Content Plan for Your Online Store Updated on September 25, 2025 by Jennifer Fan Global eCommerce sales hit $5.8 trillion in 2023, and experts expect the figure to surpass $8 trillion by 2026. If you want your online store to catch this wave, it is vital to pay attention to the content you put on your website. Continue reading –>
Your Comprehensive Website Migration Checklist: From Planning To Launch Updated on September 25, 2025 by Carrie Smaha Migrating a website is like moving to a new house – it can bring exciting opportunities and a fresh start, such as improved user experience, updated design and functionality, and increased search engine rankings. But, just like moving to a new house, website migration can be stressful and daunting if not planned and executed correctly. Continue reading –>
How to Sell Products Online: A Starter Guide for 2025 Updated on September 25, 2025 by Jennifer Fan Fact? Online selling has never been more accessible. Depending on your business model, you can decide to sell your products online today and make your first sale tomorrow. Continue reading –>
Outdated Plugins: A Complete Guide to Securing and Updating Your WordPress Website Updated on September 25, 2025 by Jennifer Fan Contrary to widespread perceptions, 94% of detected WordPress vulnerabilities come from plugins, not from WordPress core itself. This is a wake-up call for many business owners. Your website might be at risk right now, and you may not even know. Continue reading –>
The Essential Website Maintenance Checklist: How to Keep Your Site Running at Peak Performance Updated on September 25, 2025 by Carrie Smaha Keeping your website in tip-top condition is like a juggling act. It takes a lot, whether that is the amount of money and time you put in or the strategy and planning that goes into the entire process. A huge amount of effort is required to help your website perform at its optimal level. And it can get overwhelming pretty fast if you go in without a plan. Continue reading –>
Return on Ad Spend (ROAS): A Complete Guide to Measuring and Maximizing Your Marketing Investment Updated on September 25, 2025 by Carrie Smaha ROAS (Return on Ad Spend) is a key metric that helps marketers determine the efficacy of their advertising spending and craft effective strategies for better outcomes. Businesses with well-optimized ROAS strategies usually achieve higher profits. Continue reading –>
How to Build an eCommerce Website: A Complete Guide for Small Business Owners Updated on September 25, 2025 by Jennifer Fan Currently, the eCommerce market is valued at $18 trillion and is expected to reach nearly $67 trillion by 2033[1]. For your small business to be part of this promising growth, you need to build a killer website, starting with the basics for eCommerce web development. Continue reading –>
CPA Marketing: A Low-Risk, High-ROI Approach to Affiliate Marketing Updated on December 5, 2025 by Sam Page This guide explains how CPA (Cost Per Action) marketing works, the key players, and the most common payment models. You learn how CPA compares to CPL, CAC, and ROAS so you can judge both efficiency and profitability. The article also covers technical setup, SEO, compliance, and infrastructure, plus proven ways to lower CPA without sacrificing lead quality. Finally, it walks you through picking networks, optimizing campaigns, and launching your first CPA offers. CPA stands for “Cost Per Action”. That means CPA marketing is a type of affiliate marketing through which you get paid for driving specific actions, such as getting someone to sign up for a free trial or make a purchase. Continue reading –>
Enhanced Email Deliverability Coming to Managed WordPress Mail Servers Posted on January 7, 2025 by Derrell We’re excited to announce the next phase of our MailChannels upgrade: the deployment of MailChannels on our Managed WordPress mail servers! This upgrade follows the successful implementation of MailChannels on our shared servers and is part of our ongoing commitment to improving email deliverability and security for our customers. Continue reading –>
Your Complete Guide to a Stress-Free Website Launch Updated on September 22, 2025 by Nikki Ryan Launching a website isn’t just about putting your business online; it’s about building digital footprints and experiences that convince your customers you are the best for the job. Companies using websites to engage with customers experience revenue growth, as websites influence 97% of customers’ purchases. Having a website is a must if you want to stay competitive in the ever-growing digital ecosystem. And since you only have one chance to make a first impression, you want to get it right. Continue reading –>
What is Website Management: How to Run Your Site Like a Pro Updated on September 22, 2025 by Carrie Smaha To ensure your website performs optimally, remains secure, and provides a seamless user experience, you need website management. Website management encompasses a wide range of responsibilities—from infrastructure management, such as server configurations and DNS optimization, to content updates and security protocols. Continue reading –>
Domain Parking Explained: What It Is and Why It Matters Updated on September 22, 2025 by Jennifer Fan Owning a domain name is akin to securing prime real estate in the virtual world. However, not all registered domains host fully developed websites. Many are “parked,” serving as placeholders or generating passive income while waiting for their next purpose. Continue reading –>
What is a Shared Web Hosting Service? Updated on May 14, 2025 by Shay Bravo Shared hosting services are a popular and effective first step for individuals and businesses to establish their online presence. It offers several advantages, including the convenience of having your hosting provider manage server security and maintenance. Continue reading –>