Outdated Plugins: A Complete Guide to Securing and Updating Your WordPress Website Updated on September 25, 2025 by Jennifer Fan Contrary to widespread perceptions, 94% of detected WordPress vulnerabilities come from plugins, not from WordPress core itself. This is a wake-up call for many business owners. Your website might be at risk right now, and you may not even know. Continue reading –>
The Essential Website Maintenance Checklist: How to Keep Your Site Running at Peak Performance Updated on September 25, 2025 by Carrie Smaha Keeping your website in tip-top condition is like a juggling act. It takes a lot, whether that is the amount of money and time you put in or the strategy and planning that goes into the entire process. A huge amount of effort is required to help your website perform at its optimal level. And it can get overwhelming pretty fast if you go in without a plan. Continue reading –>
Return on Ad Spend (ROAS): A Complete Guide to Measuring and Maximizing Your Marketing Investment Updated on September 25, 2025 by Carrie Smaha ROAS (Return on Ad Spend) is a key metric that helps marketers determine the efficacy of their advertising spending and craft effective strategies for better outcomes. Businesses with well-optimized ROAS strategies usually achieve higher profits. Continue reading –>
How to Build an eCommerce Website: A Complete Guide for Small Business Owners Updated on September 25, 2025 by Jennifer Fan Currently, the eCommerce market is valued at $18 trillion and is expected to reach nearly $67 trillion by 2033[1]. For your small business to be part of this promising growth, you need to build a killer website, starting with the basics for eCommerce web development. Continue reading –>
CPA Marketing: A Low-Risk, High-ROI Approach to Affiliate Marketing Updated on December 5, 2025 by Sam Page This guide explains how CPA (Cost Per Action) marketing works, the key players, and the most common payment models. You learn how CPA compares to CPL, CAC, and ROAS so you can judge both efficiency and profitability. The article also covers technical setup, SEO, compliance, and infrastructure, plus proven ways to lower CPA without sacrificing lead quality. Finally, it walks you through picking networks, optimizing campaigns, and launching your first CPA offers. CPA stands for “Cost Per Action”. That means CPA marketing is a type of affiliate marketing through which you get paid for driving specific actions, such as getting someone to sign up for a free trial or make a purchase. Continue reading –>
Enhanced Email Deliverability Coming to Managed WordPress Mail Servers Posted on January 7, 2025 by Derrell We’re excited to announce the next phase of our MailChannels upgrade: the deployment of MailChannels on our Managed WordPress mail servers! This upgrade follows the successful implementation of MailChannels on our shared servers and is part of our ongoing commitment to improving email deliverability and security for our customers. Continue reading –>
Your Complete Guide to a Stress-Free Website Launch Updated on September 22, 2025 by Nikki Ryan Launching a website isn’t just about putting your business online; it’s about building digital footprints and experiences that convince your customers you are the best for the job. Companies using websites to engage with customers experience revenue growth, as websites influence 97% of customers’ purchases. Having a website is a must if you want to stay competitive in the ever-growing digital ecosystem. And since you only have one chance to make a first impression, you want to get it right. Continue reading –>
What is Website Management: How to Run Your Site Like a Pro Updated on September 22, 2025 by Carrie Smaha To ensure your website performs optimally, remains secure, and provides a seamless user experience, you need website management. Website management encompasses a wide range of responsibilities—from infrastructure management, such as server configurations and DNS optimization, to content updates and security protocols. Continue reading –>
Domain Parking Explained: What It Is and Why It Matters Updated on September 22, 2025 by Jennifer Fan Owning a domain name is akin to securing prime real estate in the virtual world. However, not all registered domains host fully developed websites. Many are “parked,” serving as placeholders or generating passive income while waiting for their next purpose. Continue reading –>
What is a Shared Web Hosting Service? Updated on May 14, 2025 by Shay Bravo Shared hosting services are a popular and effective first step for individuals and businesses to establish their online presence. It offers several advantages, including the convenience of having your hosting provider manage server security and maintenance. Continue reading –>
When Do I Upgrade My Server or Hosting Plan? Updated on January 9, 2025 by JC Acevedo Is your site or business growing in popularity? Has your online presence become such an integral part of your business that any interruption to your service will slow your operations down? If so, it may be time to upgrade your server level. Continue reading –>
TikTok Marketing Guide Amid Potential Bans Updated on December 12, 2024 by Carrie Smaha Social media platforms have transformed how businesses engage with their audiences, offering unparalleled opportunities for brand visibility and growth. Among these platforms, TikTok has emerged as a powerhouse, captivating users with its dynamic and engaging short-form videos. However, as discussions around TikTok’s potential ban in the United States intensify, marketers face uncertainty about the platform’s future. This article explores TikTok’s impact on marketing, the implications of a ban, alternative platforms, and strategies for maintaining a robust online presence. Continue reading –>
2024 Year in Review – InMotion Hosting Posted on December 9, 2024 by Jennifer Fan As the year comes to a close, we at InMotion Hosting are excited to reflect on an incredible 2024 filled with growth, innovation, and a commitment to empowering our customers. From introducing new features to overcoming challenges, this year has been all about improving our services and helping you succeed in the digital world. Continue reading –>
The Ultimate Guide to Web Hosting and Maintenance Costs Updated on September 22, 2025 by Carrie Smaha You may be running a personal blog or a full-fledged business platform, every business requires a strong foundation, this is where web hosting and maintenance step in. Web Hosting is a great way to keep your site live on the internet whereas maintenance ensures that it is running smoothly, securely, and effectively. Continue reading –>
Cloud Hosting vs. Web Hosting: What’s the Best Option for Your Business? Updated on September 22, 2025 by Carrie Smaha Even a fraction of a second matters when it comes to hosting. If your website is not using the best suited hosting solution, security breaches can happen at any time. And these security breaches can derail your online operations. Therefore, choosing the right web hosting solution has become more important than ever. Continue reading –>