WordPress hosting has been the go-to hosting service for business owners for years now and for good reason: WordPress websites are easy-to-use, secure, and endlessly customizable.
Setting up your first website can be a daunting experience, but WordPress makes it just a little bit easier. Here are a few reasons you should consider using everyone’s favorite CMS to get your own business online:
There is a WordPress website for everyone
Walt Disney once said, “If you can dream it, you can do it.” We can’t think of a better way to explain the WordPress platform.
It doesn’t matter if you’re a financial advisor, a personal chef, or a mommy blogger: you can create a WordPress website that will work for your business. With over 50,000 plugins and 10,000+ themes available (many of them for free), the customization options are nearly endless.
Want a blog on your website? No problem. A portfolio to showcase your photos and videos? Done. How about an online booking system, so clients can set and change appointments? Easy as pie. From Q&A forums to e-commerce stores, it’s all there – and that’s just a fraction of what WordPress can do!
To top all that off, WordPress is almost endlessly scalable. If you want your business to keep growing (and of course you do!), you need a website that can grow with you.
No coding experience required
Customizing your WordPress website doesn’t have to be a complicated affair, requiring hours of your time. If you have the skills, you can code, sure – but that’s not the only way to do it.
Plugins and themes make it easy to change the functionality and appearance of your website with zero coding experience necessary. There are integrations available to do almost anything you can think of, from creating contact forms to setting a custom color palette.
Even better? WordPress-based website builders, like BoldGrid, make design even easier through simple drag-and-drop functionality – eliminating almost any chance of error.
WordPress is SEO-Friendly
As a business owner, the best thing you can do is get your website out there in front of people. Why? Because without visitors, you won’t get any leads – and without leads, you can’t make sales.
So, how can you get fresh eyes on your content regularly?
The best thing you can do is improve your SEO and make sure you rank high in Google search results. There are lots of different tricks and tactics for doing so, but just using WordPress as your web platform is a great start.
There are WordPress plugins that will do everything you need to show up on page #1: improve site speed, optimize for mobile, integrate social media accounts, check for dead links, and much more.
Do I need to use WordPress hosting?
As a website owner, you can 100% create a WordPress website and have it hosted anywhere you want. There are, however, several distinct benefits to using a specific WordPress hosting service:
- Security. Hosting services that specialize in WordPress are typically more in tune with updates, security patches, bugs, and more. They can help improve your service by monitoring your account for known issues and alerting you when any problems arise – and, more often than not, they will help you implement the appropriate solution.
- Support. WordPress hosting services employ service reps who are educated and knowledgeable about all things WordPress. If something bad happens and you need immediate help, you are far more likely to get a service rep who is familiar with your issue and knows how to fix it than you would be with a “generic” hosting service.
- Server reliability. WordPress hosts often have servers that are specifically configured for WordPress websites. They are built to handle plugins and other WordPress software differently and offer better performance and overall reliability.
A WordPress website can help you bring your business website goals to life – and WordPress hosting can help make sure that your website works as optimally as possible. Whether you’re just starting your first site, or you’ve had one for years, it’s never too late to switch over to a new hosting company. If you’re ready to take your WordPress website to the next level through managed hosting, reach out today.