{"id":57605,"date":"2020-07-20T13:21:10","date_gmt":"2020-07-20T17:21:10","guid":{"rendered":"https:\/\/www.inmotionhosting.com\/support\/?p=57605"},"modified":"2026-03-11T11:41:52","modified_gmt":"2026-03-11T15:41:52","slug":"wordpress-helped-small-businesses-covid-19","status":"publish","type":"post","link":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/","title":{"rendered":"How WordPress Helped Small Businesses During COVID-19"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID-1024x538.png\" alt=\"How WordPress Helped Small Businesses During COVID-19\" class=\"wp-image-57606\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID-1024x538.png 1024w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID-300x158.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID-768x403.png 768w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png 1200w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<p>In March of 2020, the US started to shut down due to COVID-19 and around 30 million small businesses felt the impact. As schools closed and people begin to shelter at home, small businesses immediately felt the pressure as foot traffic halted.\u00a0<\/p>\n\n\n\n<p>Small business owners needed to adapt to the new stay at home environment \u2014 quickly moving their business online to continue serving their customer base. Naturally, this meant looking for an easy-to-use website solution that would allow them to create a responsive, user-friendly website within a couple of hours. Not surprisingly, WordPress became the chosen platform for many small business owners.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WP_Graphic.png\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WP_Graphic.png\" alt=\"\" class=\"wp-image-57608\" style=\"width:384px;height:384px\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WP_Graphic.png 512w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WP_Graphic-300x300.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WP_Graphic-150x150.png 150w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/a><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p>WordPress is a proven choice, <a rel=\"noreferrer noopener\" href=\"https:\/\/w3techs.com\/technologies\/details\/cm-wordpress\" target=\"_blank\">powering 37%<\/a> of the websites online. The open source nature of WordPress has also allowed the creation of many robust themes and page builders which gives users the ability to create beautiful websites will little to no code.\u00a0 In addition, WordPress has a large community backing, giving new WordPress users endless tutorials and guides in their site creation journey.\u00a0<\/p>\n<\/div>\n<\/div>\n\n\n\n<p>Outside of popularity and modern, easy-to-use website templates, there are a few additional reasons why small businesses adopted WordPress during COVID-19.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why WordPress?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">WordPress is Free\u00a0<\/h3>\n\n\n\n<p>WordPress is free to download and there are over 5,000 free themes and plugins available. The low risk, high reward element of jumping into WordPress is very appealing to small business owners. Free is appealing when your revenue stream is impacted. With the right theme and set of plugins, the creation of an eCommerce, consulting, attorney, or educational site can be completed quickly and with ease.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\">\n\n\n\n<p class=\"has-text-align-center has-normal-font-size\">Here are a few popular free themes you should consider for the start of your online journey:<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\">\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.boldgrid.com\/crio-wordpress-theme-for-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">BoldGrid Crio<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/athemes.com\/theme\/astrid\/\" target=\"_blank\" rel=\"noreferrer noopener\">Astrid<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/wordpress.org\/themes\/newsmag\/\" target=\"_blank\" rel=\"noreferrer noopener\">NewsMag Lite<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/elegantmarketplace.com\/downloads\/restaurant-website-template-for-elementor\/\" target=\"_blank\" rel=\"noreferrer noopener\">Restaurant Template<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/elegantmarketplace.com\/downloads\/fitness-gym-website-template-for-elementor\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fitness\/Gym<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/elegantmarketplace.com\/downloads\/realtor-website-layout-for-divi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Realtor<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">WordPress is Beginner Friendly<\/h3>\n\n\n\n<p>It is easy to use and does not require coding or technical skills. At its core, WordPress is simply a content management system (CMS) \u2014 which allows individuals at all levels to easily publish consistently formatted content to their website.\u00a0\u00a0<\/p>\n\n\n\n<p>Small business owners new to website creation and the digital space can set up their website without extensive training or knowledge. Quite literally, anyone can launch a WordPress website within a few hours, especially if they opt for <a rel=\"noreferrer noopener\" href=\"https:\/\/www.inmotionhosting.com\/wordpress-hosting\" target=\"_blank\">WordPress Hosting<\/a> for their web hosting. Optimized specifically for WordPress, WordPress Hosting comes with WordPress pre-installed on the user\u2019s domain. Allowing them to jump right into creating and launching their new website.\u00a0<\/p>\n\n\n\n<p>Once launched, small business owners can also easily manage and add to their website. With the ability to duplicate pages, posts, and products, can users can quickly add to their website as their online business grows.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">WordPress is Powerful<\/h3>\n\n\n\n<p>Don\u2019t let the free and easy attributes of WordPress fool you. This platform is <em>very<\/em> powerful. It successfully manages eCommerce websites with thousands of products, forum and membership sites with high traffic and engagement, and supports just about any functionality you can think of. It grows as businesses grow online. Allowing small business owners to focus on their online presence instead of moving the website as it gets larger.\u00a0<\/p>\n\n\n\n<p>Even better, though plugins (which add specific functionality to the website) are just as powerful as the base software, there is always the option to work with a WordPress developer to build specific solutions for your website needs. This robust platform is also flexible and high-customizable, giving small business owners the freedom and ability to actively seek custom solutions if they cannot find a plugin that finds their needs.\u00a0<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong><em>Who Uses WordPress?<\/em><\/strong><\/p>\n\n\n\n<p>Though WordPress is free software that is not owned by a company or ran by a CEO, it helps power the multi-billion dollar online economy. <\/p>\n\n\n\n<p>A third of all websites on the web are WordPress sites, ranging from government sites like the <a rel=\"noreferrer noopener\" href=\"https:\/\/nesa-center.org\/\" target=\"_blank\">Near East South Asia Center<\/a> and universities like <a rel=\"noreferrer noopener\" href=\"https:\/\/www.harvard.edu\/\" target=\"_blank\">Harvard<\/a>. <\/p>\n\n\n\n<p>Here are some other well-known websites powered by WordPress.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"820\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Matt-1024x820.png\" alt=\"\" class=\"wp-image-57613\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Matt-1024x820.png 1024w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Matt-300x240.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Matt-768x615.png 768w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Matt.png 1138w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><figcaption class=\"wp-element-caption\">Matt Mullenweg<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"820\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Beyonce-1024x820.png\" alt=\"\" class=\"wp-image-57611\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Beyonce-1024x820.png 1024w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Beyonce-300x240.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Beyonce-768x615.png 768w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/Beyonce.png 1138w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><figcaption class=\"wp-element-caption\">Beyonce<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"644\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/TechCrunch-1024x644.png\" alt=\"\" class=\"wp-image-57614\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/TechCrunch-1024x644.png 1024w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/TechCrunch-300x189.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/TechCrunch-768x483.png 768w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/TechCrunch.png 1337w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><figcaption class=\"wp-element-caption\">Tech Crunch<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Open Source<\/h3>\n\n\n\n<p>WordPress is an <a href=\"https:\/\/opensource.org\/community\" target=\"_blank\" rel=\"noreferrer noopener\">open source<\/a> software. This means that anyone can contribute and assist with the growth of the platform. The WordPress open source community is made up of passionate individuals who want everyone to succeed. They actively work to develop new features that will help the user experience, especially for new WordPress users.\u00a0<\/p>\n\n\n\n<p>The positive, collaborative spirit of the WordPress open source community has facilitated many amazing features but, also, a large pool of support and assistance. Between forums, tutorial videos, and help articles, the ease of finding support for WordPress is a huge benefit of adopting the software for your website.\u00a0<\/p>\n\n\n\n<p>Here at InMotion Hosting, our Support Center has a specific <a rel=\"noreferrer noopener\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/\" target=\"_blank\">WordPress Education Channel<\/a> to assist our customers and the online community. Additional popular forums include <a rel=\"noreferrer noopener\" href=\"http:\/\/wordpress.org\/support\/forums\/\" target=\"_blank\">WordPress.org<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/groups\/wpbeginnershelp\/\" target=\"_blank\">Facebook<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Go Ahead, Take the Jump<\/h4>\n\n\n<p>WordPress is constantly evolving! Stay up to date with the <a href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/wordpress-news\/\">latest WordPress news and releases<\/a> to keep your website modern and secure!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In March of 2020, the US started to shut down due to COVID-19 and around 30 million small businesses felt the impact. As schools closed and people begin to shelter at home, small businesses immediately felt the pressure as foot traffic halted.&nbsp; Small business owners needed to adapt to the new stay at home environment<a class=\"moretag\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\"> Read More ><\/a><\/p>\n","protected":false},"author":57014,"featured_media":57606,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4394],"tags":[],"class_list":["post-57605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-why-wordpress"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How WordPress Helped Small Businesses During COVID | InMotion Hosting<\/title>\n<meta name=\"description\" content=\"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here&#039;s why.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How WordPress Helped Small Businesses During COVID | InMotion Hosting\" \/>\n<meta property=\"og:description\" content=\"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here&#039;s why.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\" \/>\n<meta property=\"og:site_name\" content=\"InMotion Hosting Support Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inmotionhosting\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-20T17:21:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-11T15:41:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"InMotion Hosting Contributor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/InMotionHosting\" \/>\n<meta name=\"twitter:site\" content=\"@InMotionHosting\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"InMotion Hosting Contributor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\"},\"author\":{\"name\":\"InMotion Hosting Contributor\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/f9a4fc454cd1df128ee8e898d30d4644\"},\"headline\":\"How WordPress Helped Small Businesses During COVID-19\",\"datePublished\":\"2020-07-20T17:21:10+00:00\",\"dateModified\":\"2026-03-11T15:41:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\"},\"wordCount\":803,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png\",\"articleSection\":[\"Why WordPress\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\",\"name\":\"How WordPress Helped Small Businesses During COVID | InMotion Hosting\",\"isPartOf\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png\",\"datePublished\":\"2020-07-20T17:21:10+00:00\",\"dateModified\":\"2026-03-11T15:41:52+00:00\",\"description\":\"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here's why.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png\",\"contentUrl\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.inmotionhosting.com\/support\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How WordPress Helped Small Businesses During COVID-19\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#website\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/\",\"name\":\"InMotion Hosting Support Center\",\"description\":\"Web Hosting Support &amp; Tutorials\",\"publisher\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.inmotionhosting.com\/support\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\",\"name\":\"InMotion Hosting\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg\",\"contentUrl\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg\",\"width\":696,\"height\":696,\"caption\":\"InMotion Hosting\"},\"image\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/inmotionhosting\/\",\"https:\/\/x.com\/InMotionHosting\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/f9a4fc454cd1df128ee8e898d30d4644\",\"name\":\"InMotion Hosting Contributor\",\"description\":\"InMotion Hosting contributors are highly knowledgeable individuals who create relevant content on new trends and troubleshooting techniques to help you achieve your online goals!\",\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/inmotion-hosting\/\",\"https:\/\/x.com\/https:\/\/twitter.com\/InMotionHosting\"],\"url\":\"https:\/\/www.inmotionhosting.com\/support\/author\/inmotion-hosting-contributor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How WordPress Helped Small Businesses During COVID | InMotion Hosting","description":"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here's why.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/","og_locale":"en_US","og_type":"article","og_title":"How WordPress Helped Small Businesses During COVID | InMotion Hosting","og_description":"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here's why.","og_url":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/","og_site_name":"InMotion Hosting Support Center","article_publisher":"https:\/\/www.facebook.com\/inmotionhosting\/","article_published_time":"2020-07-20T17:21:10+00:00","article_modified_time":"2026-03-11T15:41:52+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","type":"image\/png"}],"author":"InMotion Hosting Contributor","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/InMotionHosting","twitter_site":"@InMotionHosting","twitter_misc":{"Written by":"InMotion Hosting Contributor","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#article","isPartOf":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/"},"author":{"name":"InMotion Hosting Contributor","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/f9a4fc454cd1df128ee8e898d30d4644"},"headline":"How WordPress Helped Small Businesses During COVID-19","datePublished":"2020-07-20T17:21:10+00:00","dateModified":"2026-03-11T15:41:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/"},"wordCount":803,"commentCount":0,"publisher":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#organization"},"image":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage"},"thumbnailUrl":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","articleSection":["Why WordPress"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/","url":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/","name":"How WordPress Helped Small Businesses During COVID | InMotion Hosting","isPartOf":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage"},"image":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage"},"thumbnailUrl":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","datePublished":"2020-07-20T17:21:10+00:00","dateModified":"2026-03-11T15:41:52+00:00","description":"WordPress became the top platform for many small business owners to stay afloat during the pandemic, which affected around 30 million small businesses in the US. Here's why.","breadcrumb":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#primaryimage","url":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","contentUrl":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/wordpress-helped-small-businesses-covid-19\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.inmotionhosting.com\/support\/"},{"@type":"ListItem","position":2,"name":"How WordPress Helped Small Businesses During COVID-19"}]},{"@type":"WebSite","@id":"https:\/\/www.inmotionhosting.com\/support\/#website","url":"https:\/\/www.inmotionhosting.com\/support\/","name":"InMotion Hosting Support Center","description":"Web Hosting Support &amp; Tutorials","publisher":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.inmotionhosting.com\/support\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.inmotionhosting.com\/support\/#organization","name":"InMotion Hosting","url":"https:\/\/www.inmotionhosting.com\/support\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/","url":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg","contentUrl":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg","width":696,"height":696,"caption":"InMotion Hosting"},"image":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/inmotionhosting\/","https:\/\/x.com\/InMotionHosting"]},{"@type":"Person","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/f9a4fc454cd1df128ee8e898d30d4644","name":"InMotion Hosting Contributor","description":"InMotion Hosting contributors are highly knowledgeable individuals who create relevant content on new trends and troubleshooting techniques to help you achieve your online goals!","sameAs":["https:\/\/www.linkedin.com\/company\/inmotion-hosting\/","https:\/\/x.com\/https:\/\/twitter.com\/InMotionHosting"],"url":"https:\/\/www.inmotionhosting.com\/support\/author\/inmotion-hosting-contributor\/"}]}},"jetpack_featured_media_url":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/07\/WordPressHelpedDuringCOVID.png","jetpack_sharing_enabled":true,"primary_category":{"id":4394,"name":"Why WordPress","slug":"why-wordpress","link":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/why-wordpress\/"},"_links":{"self":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/57605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/users\/57014"}],"replies":[{"embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/comments?post=57605"}],"version-history":[{"count":28,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/57605\/revisions"}],"predecessor-version":[{"id":131708,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/57605\/revisions\/131708"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/media\/57606"}],"wp:attachment":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/media?parent=57605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/categories?post=57605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/tags?post=57605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}