{"id":44968,"date":"2019-07-26T16:09:27","date_gmt":"2019-07-26T21:09:27","guid":{"rendered":"https:\/\/www.inmotionhosting.com\/support\/?p=44968"},"modified":"2021-08-16T16:00:23","modified_gmt":"2021-08-16T20:00:23","slug":"introduction-to-hubspot-all-in-one-marketing-for-wordpress","status":"publish","type":"post","link":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/","title":{"rendered":"Introduction to HubSpot All-In-One Marketing for WordPress"},"content":{"rendered":"\n<p>In this article<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"#what-is-hubspot\">What is HubSpot?<\/a><\/li><li><a href=\"https:\/\/what-features\">What Features does the HubSpot plugin include?<\/a><\/li><li><a href=\"#install-hubspot\">How to Install the HubSpot Plugin<\/a><\/li><\/ul>\n\n\n\n<p>This article introduces you to the HubSpot All-in-One Marketing plugin for WordPress. Learn about the featured tools included for marketing your website. Follow along and you\u2019ll be driving visitors to transactional pages and converting sales in no time.<\/p>\n\n\n\n<p>(This article assumes you have a live WordPress website. Not quite there yet? That&#8217;s okay! We can get you up and running with <a href=\"https:\/\/www.inmotionhosting.com\/wordpress-hosting\">WordPress Hosting<\/a>.)<br><\/p>\n\n\n\n<p><p class=\"alert alert-warning\" role=\"alert\">Note: You will need a free <a href=\"https:\/\/www.hubspot.com\">HubSpot<\/a> account to complete this setup guide.<\/p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-hubspot\">What is HubSpot All-in-One Marketing?<\/h2>\n\n\n\n<p>If you have used or researched marketing tools, you most likely have heard of HubSpot. This is because many marketers get training and certifications from their website. These are widely accepted across the industry.<\/p>\n\n\n\n<p>HubSpot is also a robust website geared toward marketers since it includes tools for driving and converting sales. It incorporates Customer Relationship Management or CRM tools right on their website. This gives you a single location for catching and collecting visitor information and driving sales conversions.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-features\">What Features does the HubSpot plugin include?<\/h2>\n\n\n\n<p>Now that you know what HubSpot is and how it can benefit you, we will go over the features available in the Plugin. This is convenient since you can access the tools right in your WordPress Dashboard.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Forms<\/h3>\n\n\n\n<p>Quickly create standard or pop-up forms for your website using HubSpot&#8217;s templates. Choose the fields or features you want to include. Submitted information will automatically be recorded in your CRM dashboard, making it easy to view and track leads and visitors. Create a blank form or choose from the following pre-made template options:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Registration<\/li><li>Contact us<\/li><li>Newsletter signup<\/li><li>eBook download<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Live Chat<\/h3>\n\n\n\n<p>With HubSpot, you can easily create custom chat prompts. Respond to live questions in order to close a sale, notify visitors of important information, or just say \u201chello\u201d. Set up bots to verify information from visitors, or offer specific content or articles based on the page they are on.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Email<\/h3>\n\n\n\n<p>Create and send mailers or newsletters with just a few clicks, using HubSpot\u2019s professionally built templates and layouts. Quickly add text, buttons, images, and social media images by dragging them into the email.&nbsp;<\/p>\n\n\n\n<p>Use custom colors, borders, backgrounds, and text styles. The templates let you easily include your company\u2019s contact information and location. Send or schedule emails to go out to the contact lists saved in your HubSpot account.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"install-hubspot\">How to Install HubSpot All-in-One Marketing<\/h2>\n\n\n\n<p>Now that you have decided you want to use the HubSpot plugin on your WordPress site, learn how to install the plugin. You can then begin utilizing this powerful marketing tool.<\/p>\n\n\n\n<ol class=\"article_list wp-block-list\"><li><a href=\"\/support\/edu\/wordpress\/logging-into-wordpress-dashboard\/\">Log into your WordPress Dashboard<\/a>.<\/li><li>Click <strong>Plugins<\/strong> then <strong>Add New<\/strong>.<\/li><li>Type \u2018<em>hubspot<\/em>\u2019 in the search box.<\/li><li>You will see the \u201c<em>HubSpot All-In-One Marketing<\/em>\u201d plugin listed. Click the <strong>Install Now<\/strong> button.<\/li><li>Once it has been installed, click the <strong>Activate<\/strong> button.<\/li><li>Click the <strong>HubSpot<\/strong> link in the navigation menu. You will see a message stating \u201cThe HubSpot plugin isn\u2019t connected right now. To use HubSpot tools on your WordPress site, connect the plugin now.\u201d<\/li><li>Click the <strong>Connect the plugin now<\/strong> link.<\/li><li>Sign into your HubSpot account and click the <strong>Continue with this user button<\/strong>.<\/li><li>Select your account then click the <strong>Continue with this account<\/strong> button.<\/li><li>You will see a message stating that you are about to connect your site to your account. Click the <strong>Connect<\/strong> button. You are finished when it says \u201cHubSpot is now connected to your website.\u201d<\/li><\/ol>\n\n\n\n<p>Now, you are familiar with the HubSpot All-in-One Marketing plugin for WordPress. Now you can start driving sales conversions right from your WordPress Dashboard using the powerful HubSpot tools.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this article What is HubSpot? What Features does the HubSpot plugin include? How to Install the HubSpot Plugin This article introduces you to the HubSpot All-in-One Marketing plugin for WordPress. Learn about the featured tools included for marketing your website. Follow along and you\u2019ll be driving visitors to transactional pages and converting sales in<a class=\"moretag\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\"> Read More ><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4325,56],"tags":[],"class_list":["post-44968","post","type-post","status-publish","format-standard","hentry","category-wordpress-hosting","category-wordpress"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HubSpot All-In-One Marketing for WordPress | InMotion Hosting<\/title>\n<meta name=\"description\" content=\"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HubSpot All-In-One Marketing for WordPress | InMotion Hosting\" \/>\n<meta property=\"og:description\" content=\"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\" \/>\n<meta property=\"og:site_name\" content=\"InMotion Hosting Support Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/inmotionhosting\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-26T21:09:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-16T20:00:23+00:00\" \/>\n<meta name=\"author\" content=\"InMotion Hosting Contributor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/InMotionHosting\" \/>\n<meta name=\"twitter:site\" content=\"@InMotionHosting\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"InMotion Hosting Contributor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\"},\"author\":{\"name\":\"InMotion Hosting Contributor\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/5fbfcaed32a2672fb83ab312f5b7237b\"},\"headline\":\"Introduction to HubSpot All-In-One Marketing for WordPress\",\"datePublished\":\"2019-07-26T21:09:27+00:00\",\"dateModified\":\"2021-08-16T20:00:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\"},\"wordCount\":623,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\"},\"articleSection\":[\"WordPress Hosting\",\"WordPress Tutorials\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\",\"name\":\"HubSpot All-In-One Marketing for WordPress | InMotion Hosting\",\"isPartOf\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#website\"},\"datePublished\":\"2019-07-26T21:09:27+00:00\",\"dateModified\":\"2021-08-16T20:00:23+00:00\",\"description\":\"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.inmotionhosting.com\/support\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Introduction to HubSpot All-In-One Marketing for WordPress\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#website\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/\",\"name\":\"InMotion Hosting Support Center\",\"description\":\"Web Hosting Support &amp; Tutorials\",\"publisher\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.inmotionhosting.com\/support\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#organization\",\"name\":\"InMotion Hosting\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg\",\"contentUrl\":\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg\",\"width\":696,\"height\":696,\"caption\":\"InMotion Hosting\"},\"image\":{\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/inmotionhosting\/\",\"https:\/\/x.com\/InMotionHosting\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/5fbfcaed32a2672fb83ab312f5b7237b\",\"name\":\"InMotion Hosting Contributor\",\"description\":\"InMotion Hosting contributors are highly knowledgeable individuals who create relevant content on new trends and troubleshooting techniques to help you achieve your online goals!\",\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/inmotion-hosting\/\",\"https:\/\/x.com\/https:\/\/twitter.com\/InMotionHosting\"],\"url\":\"https:\/\/www.inmotionhosting.com\/support\/author\/john-paul\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"HubSpot All-In-One Marketing for WordPress | InMotion Hosting","description":"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/","og_locale":"en_US","og_type":"article","og_title":"HubSpot All-In-One Marketing for WordPress | InMotion Hosting","og_description":"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.","og_url":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/","og_site_name":"InMotion Hosting Support Center","article_publisher":"https:\/\/www.facebook.com\/inmotionhosting\/","article_published_time":"2019-07-26T21:09:27+00:00","article_modified_time":"2021-08-16T20:00:23+00:00","author":"InMotion Hosting Contributor","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/InMotionHosting","twitter_site":"@InMotionHosting","twitter_misc":{"Written by":"InMotion Hosting Contributor","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#article","isPartOf":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/"},"author":{"name":"InMotion Hosting Contributor","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/5fbfcaed32a2672fb83ab312f5b7237b"},"headline":"Introduction to HubSpot All-In-One Marketing for WordPress","datePublished":"2019-07-26T21:09:27+00:00","dateModified":"2021-08-16T20:00:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/"},"wordCount":623,"commentCount":0,"publisher":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#organization"},"articleSection":["WordPress Hosting","WordPress Tutorials"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/","url":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/","name":"HubSpot All-In-One Marketing for WordPress | InMotion Hosting","isPartOf":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#website"},"datePublished":"2019-07-26T21:09:27+00:00","dateModified":"2021-08-16T20:00:23+00:00","description":"Learn how the HubSpot All-in-One Marketing WordPress plugin can help you drive sales and track submissions from your website CRM Dashboard.","breadcrumb":{"@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/introduction-to-hubspot-all-in-one-marketing-for-wordpress\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.inmotionhosting.com\/support\/"},{"@type":"ListItem","position":2,"name":"Introduction to HubSpot All-In-One Marketing for WordPress"}]},{"@type":"WebSite","@id":"https:\/\/www.inmotionhosting.com\/support\/#website","url":"https:\/\/www.inmotionhosting.com\/support\/","name":"InMotion Hosting Support Center","description":"Web Hosting Support &amp; Tutorials","publisher":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.inmotionhosting.com\/support\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.inmotionhosting.com\/support\/#organization","name":"InMotion Hosting","url":"https:\/\/www.inmotionhosting.com\/support\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/","url":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg","contentUrl":"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2023\/02\/inmotion-hosting-logo-yoast.jpg","width":696,"height":696,"caption":"InMotion Hosting"},"image":{"@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/inmotionhosting\/","https:\/\/x.com\/InMotionHosting"]},{"@type":"Person","@id":"https:\/\/www.inmotionhosting.com\/support\/#\/schema\/person\/5fbfcaed32a2672fb83ab312f5b7237b","name":"InMotion Hosting Contributor","description":"InMotion Hosting contributors are highly knowledgeable individuals who create relevant content on new trends and troubleshooting techniques to help you achieve your online goals!","sameAs":["https:\/\/www.linkedin.com\/company\/inmotion-hosting\/","https:\/\/x.com\/https:\/\/twitter.com\/InMotionHosting"],"url":"https:\/\/www.inmotionhosting.com\/support\/author\/john-paul\/"}]}},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"primary_category":null,"_links":{"self":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/44968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/comments?post=44968"}],"version-history":[{"count":9,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/44968\/revisions"}],"predecessor-version":[{"id":83326,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/posts\/44968\/revisions\/83326"}],"wp:attachment":[{"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/media?parent=44968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/categories?post=44968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.inmotionhosting.com\/support\/wp-json\/wp\/v2\/tags?post=44968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}