{"id":4152,"date":"2020-10-28T11:00:00","date_gmt":"2020-10-28T15:00:00","guid":{"rendered":"https:\/\/www.inmotionhosting.com\/support\/2017\/09\/15\/301-redirect\/"},"modified":"2026-03-11T12:09:31","modified_gmt":"2026-03-11T16:09:31","slug":"301-url-redirects","status":"publish","type":"post","link":"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/plugins\/301-url-redirects\/","title":{"rendered":"How to Create and Manage 301 Redirects in WordPress"},"content":{"rendered":"<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"538\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/301Redirects-1024x538.png\" alt=\"301 redirects in wordpress\" class=\"wp-image-62721\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/301Redirects-1024x538.png 1024w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/301Redirects-300x158.png 300w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/301Redirects-768x403.png 768w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/301Redirects.png 1200w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<p>Maintaining your website for easy navigation is essential for your human and robot visitors. As your <a href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress website<\/a> grows, <a href=\"https:\/\/www.inmotionhosting.com\/blog\/what-is-keyword-cannibalization\/\" target=\"_blank\" rel=\"noreferrer noopener\">cleaning up old, duplicate pages helps your SEO<\/a> and keeps your users happy.\u00a0<\/p>\n\n\n\n<p>The best way to reorganize your content without deleting pages or posts, which will hurt your SEO and frustrate your users, is to use 301 redirects. As you create new content, or combine like topics, 301 redirects will push traffic from the old URL(s) to the new URL.\u00a0<\/p>\n\n\n\n<p>This may seem like a daunting task but thankfully there is a WordPress redirect plugin that will allow you to set up URL redirects with ease. With the beginner-friendly <a href=\"https:\/\/wordpress.org\/plugins\/redirection\/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress Redirection plugin<\/a>, you can manage your 301 redirects directly from the dashboard \u2013 removing the need for you to edit your .htaccess file.\u00a0<\/p>\n\n\n\n<p>Continue reading to learn how to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#Install-the-WordPress-Redirection-Plugin\">Install the WordPress Redirection Plugin<\/a><\/li>\n\n\n\n<li><a href=\"#Create-a-301-Redirect-with-the-Redirection-Plugin\">Create a 301 Redirect with the Redirection Plugin<\/a><\/li>\n<\/ul>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Install-the-WordPress-Redirection-Plugin\">Install the WordPress Redirection Plugin<\/h2>\n\n\n\n<p>In order to set up 301 redirects from your dashboard, you\u2019ll first need to install and activate the Redirection plugin. To install the plugin:<\/p>\n\n\n\n<p class=\"alert alert-warning\">At the time of this review, this plugin, version 4.9.1, was tested up to WordPress 5.6 and is updated every 1-3 months.<\/p>\n\n\n\n<ol class=\"wp-block-list article_list\">\n<li><a href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/logging-into-wordpress-dashboard\/\" target=\"_blank\" rel=\"noreferrer noopener\">Log into WordPress Dashboard<\/a>.<\/li>\n\n\n\n<li>Navigate to <strong>Plugins &gt; Add New<\/strong>.<\/li>\n\n\n\n<li>Type <em>Redirection<\/em> into the search bar.<\/li>\n\n\n\n<li>Click <strong>Install &gt; Activate<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"400\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-01.png\" alt=\"install redirection plugin\" class=\"wp-image-62722\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-01.png 500w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-01-300x240.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"493\" height=\"295\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-05.png\" alt=\"install redirection plugin\" class=\"wp-image-62723\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-05.png 493w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/get_redirection_wordpress_plugins_-05-300x180.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Create-a-301-Redirect-with-the-Redirection-Plugin\">Create a 301 Redirect with the Redirection Plugin<\/h2>\n\n\n\n<p>With the plugin installed, it\u2019s time to set up your redirects. This is useful if, for example, you have a houseplant blog and want to combine all of your beginner house plant care content into one, comprehensive post.\u00a0<\/p>\n\n\n\n<p>Once you\u2019ve combined the content, which will give your users a better experience as they will be able to read all of the information in place, you wouldn\u2019t delete the old posts. Instead, you\u2019ll create a 301 redirect from the old post URL to the new, updated post URL. You can also use the below for pointing old pages to new pages if you\u2019re restructuring your website.<\/p>\n\n\n\n<p>To create a 301 redirect in the WordPress Redirection plugin:<\/p>\n\n\n\n<ol class=\"wp-block-list article_list\">\n<li>Navigate to <strong>Tools &gt; Redirection<\/strong>.<\/li>\n\n\n\n<li>In the <em>Add new redirection<\/em> section, enter the old URL you want to redirect in the<strong> Source URL <\/strong>field.<\/li>\n\n\n\n<li>Enter the new URL you want to redirect to in the <strong>Target URL <\/strong>field.<\/li>\n\n\n\n<li>For <strong>Group<\/strong>, click the drop-down menu and choose a group. In our tests, we selected <strong>Redirections<\/strong>.<\/li>\n\n\n\n<li>Click <strong>Add Redirect <\/strong>to save the 301 redirect.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"201\" height=\"282\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpress_redirection.png\" alt=\"create 301 redirect in wordpress\" class=\"wp-image-62725\"><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"424\" height=\"242\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/add-redirect.png\" alt=\"create 301 redirect in wordpress\" class=\"wp-image-62724\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/add-redirect.png 424w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/add-redirect-300x171.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"443\" height=\"219\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpress_redirection2.png\" alt=\"create 301 redirect in wordpress\" class=\"wp-image-62726\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpress_redirection2.png 443w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpress_redirection2-300x148.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"416\" height=\"215\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpresstarget-url.png\" alt=\"create 301 redirect in wordpress\" class=\"wp-image-62728\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpresstarget-url.png 416w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpresstarget-url-300x155.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"430\" height=\"226\" src=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpressredirectionsgroup.png\" alt=\"create 301 redirect in wordpress\" class=\"wp-image-62727\" srcset=\"https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpressredirectionsgroup.png 430w, https:\/\/www.inmotionhosting.com\/support\/wp-content\/uploads\/2020\/10\/wordpressredirectionsgroup-300x158.png 300w\" sizes=\"auto, (min-width: 1360px) 876px, (min-width: 960px) calc(61.58vw + 51px), calc(100vw - 80px)\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Next, learn <a href=\"https:\/\/www.inmotionhosting.com\/support\/website\/mobile-redirect\/\">How to Redirect to a Mobile Version of Your Website<\/a>.<\/p>\n\n\n<p>Become a master of <a href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/plugins\/\">WordPress plugins<\/a>! Protect, optimize, secure, and expand the functionality of your website easily with the help of WordPress plugins!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maintaining your website for easy navigation is essential for your human and robot visitors. As your WordPress website grows, cleaning up old, duplicate pages helps your SEO and keeps your users happy.&nbsp; The best way to reorganize your content without deleting pages or posts, which will hurt your SEO and frustrate your users, is to<a class=\"moretag\" href=\"https:\/\/www.inmotionhosting.com\/support\/edu\/wordpress\/plugins\/301-url-redirects\/\"> Read More ><\/a><\/p>\n","protected":false},"author":57014,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4379],"tags":[],"class_list":["post-4152","post","type-post","status-publish","format-standard","hentry","category-plugins"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Create and Manage 301 Redirect in WordPress<\/title>\n<meta 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