Keywords searched for in my industry?

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for my industry (people who want to ask questions/buy something) what are the top keywords they search for? do you know where i go to find this out? my industry is river inflatable rafts/kayaks.

thank you!
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Scott
Hello BoatPeople, Thank you for your question on keywords. Keywords can be tricky but I am including 2 links below that we also use to help us to find the best or even alternative keywords. Google's Keyword planner Uber Suggest These can help a lot with finding the right keywords for your target. Sometimes keywords you wouldn't have thought of can be your best ones and some that you were certain were winners can be duds. Kindest Regards, Scott M