As a web hosting reseller, you can provide domain registration services to your customers. Domain registration can be an added value to your customers. In this article, we’ll cover some of the basics concepts in selling domains as a reseller.
Registrars and Resellers
Domains are typically resold through agreements with larger registrars. The benefit of purchasing domains through resellers depends on the options and features the reseller provides. As the domain reseller, you can provide domain management. This means it is your responsibility to keep up with domain renewals, domain contacts, private registration, etc. Your customers may see this as a benefit because you are managing the domain for them, along with their hosting.
Domain Renewal and Term Length
According to the Internet Corporation for Assigned Names and Numbers (ICANN), domains can be registered for up to 10 years with a minimum renewal period of 1 year. You can determine if you would like to bill your customers yearly or charge a premium price for longer renewal terms.
It is your responsibility to keep up with the regular renewal of domains you manage. If a domain slips past its expiration date without renewal you can risk losing the domain.
Redemption Periods and How You Can Avoid Them
When a domain slips past its expiration date there is a 30-day grace period or “Redemption Period” in which the domain can be renewed before re-entering the open market. Some domain registrars charge high fees for renewal during the redemption period. So you must be cautious to renew domains on time to avoid redemption altogether.
Continuing in this series, you can learn how to resell domains through the IMH Store.