{"id":6990,"date":"2019-02-27T11:00:00","date_gmt":"2019-02-27T19:00:00","guid":{"rendered":"https:\/\/www.inmotionhosting.com\/blog\/?p=6990"},"modified":"2024-01-23T14:42:08","modified_gmt":"2024-01-23T19:42:08","slug":"how-to-monetize-your-wordpress-blog","status":"publish","type":"post","link":"https:\/\/www.inmotionhosting.com\/blog\/how-to-monetize-your-wordpress-blog\/","title":{"rendered":"How to Monetize Your WordPress Blog"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"780\" height=\"520\" src=\"https:\/\/www.inmotionhosting.com\/blog\/wp-content\/uploads\/2019\/02\/WP-blog-monitize1.jpg\" alt=\"\" class=\"wp-image-6996 skip_lazy\" srcset=\"https:\/\/www.inmotionhosting.com\/blog\/wp-content\/uploads\/2019\/02\/WP-blog-monitize1.jpg 780w, https:\/\/www.inmotionhosting.com\/blog\/wp-content\/uploads\/2019\/02\/WP-blog-monitize1-300x200.jpg 300w, https:\/\/www.inmotionhosting.com\/blog\/wp-content\/uploads\/2019\/02\/WP-blog-monitize1-768x512.jpg 768w, https:\/\/www.inmotionhosting.com\/blog\/wp-content\/uploads\/2019\/02\/WP-blog-monitize1-560x373.jpg 560w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/figure>\n\n\n\n<p>Many people start a blog with the intention of making money \u2013 either directly, or by drawing in new customers to buy their product or service \u2013 but they often struggle with how to do so. Let\u2019s face it: getting traffic can be difficult in the first place, so how do you gain more visitors <em>and<\/em>&nbsp;make money?<\/p>\n\n\n\n<p>While each blog is completely different, there are a few universal rules that apply to all sites. We\u2019ve put together a list of tried and true methods for monetizing your blog that will work no matter what industry you\u2019re in or who your target audience is.<\/p>\n\n\n\n<p>Let\u2019s jump right in:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Understand SEO <\/h2>\n\n\n\n<p>There\u2019s no way to make money off of your blog if no one visits your blog, so priority number one should be making sure you show up in search rankings. One of the easiest and best ways to do that is through the proper use of keywords.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Research:<\/strong>&nbsp;You can\u2019t just guess at keywords. If you want to properly optimize, you have to do a little research. Start out by using the <a href=\"https:\/\/adwords.google.com\/o\/Targeting\/Explorer?__c=1000000000&amp;__u=1000000000&amp;ideaRequestType=KEYWORD_IDEAS\">Google Adwords Keyword<\/a>&nbsp;tool to find words related to your product or service and then go from there. (Tip: you can also use the tool to spy on the competition and see what\u2019s working for them!)<\/li><li><strong>Utilize keywords:<\/strong>&nbsp;Once you have a list of words to use, start peppering them throughout your content. As a good rule of thumb, keywords should be included in the following places:<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Title<\/li><li>Headings and subheadings<\/li><li>Introductory sentence<\/li><li>Concluding paragraph<\/li><li>Title tags and meta description<\/li><\/ul>\n\n\n\n<p>Your content should be useful and informative and read naturally, and if Google can tell that you\u2019re intentionally jamming it full of keywords, they\u2019ll knock you down in ranking.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Interact With Your Audience<\/h2>\n\n\n\n<p>People are more likely to recommend and do business with someone that they like \u2013 and that\u2019s why you publish content, right? So you can create a connection with your audience and foster a more personal relationship.<\/p>\n\n\n\n<p>Beyond publishing information, you can also create ways for your audience to interact with you and really take it up a notch. Two of the best and most popular options include sending out an email newsletter and utilizing social media. Both provide opportunities for your customers and prospects to chat with you directly, ask questions, send comments, and generally be more engaged.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Use Pay Per Click Ads<\/h2>\n\n\n\n<p>This is a more direct way to monetize a blog \u2013 and highly popular. With pay-per-click ads (or PPC), you make money anytime a user clicks on one of your ads.<\/p>\n\n\n\n<p>Available in a variety of options, like banners, sidebar text links, and pop-ups, the cost of a PPC campaign can vary greatly. In addition, because many web users are using ad blocking browser extensions these days, there\u2019s a good chance that not many people will even see your ad in the first place.<\/p>\n\n\n\n<p>Best bet? Experiment a little bit and see if it\u2019s for you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Run Sponsored Posts<\/h2>\n\n\n\n<p>When people think of a monetized blog, sponsored posts are often the first thing that pops to mind. Dozens of sites (like PayPerPost and ReviewMe) exist to link writers up with advertisers. Typically, the writer will create a blog based on the advertiser&#8217;s desired topic for a fixed rate (although, some publishers will negotiate). Just remember: what you&#8217;re paid is often related to the number of visitors your site receives, so try to build up traffic for a while before using one of these services.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Take Advantage of Affiliate Links<\/h2>\n\n\n\n<p>If you\u2019ve ever visited a blog, you\u2019ve seen an affiliate link. It\u2019s when the author places a link for a product within their content and then they make money every time someone clicks on that link. Typically, the author will disclose that they are sharing affiliate links in order to avoid conflict of interest. Some of the top affiliate link programs include Amazon Associates, ClickBank, and Commission Junction.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Get Started <\/h2>\n\n\n\n<p>Now that you have some ideas for how to draw in traffic and monetize your blog, try out one or two and see how it goes. Once you have the basics down pat, it\u2019s not that hard to make a little money off of your writing.<\/p>\n\n\n\n<p>Have you done anything to monetize your blog that\u2019s not on our list? How did it work out for you? Let us know in the comments!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many people start a blog with the intention of making money \u2013 either directly, or by drawing in new customers to buy their product or service \u2013 but they often struggle with how to do so. Let\u2019s face it: getting traffic can be difficult in the first place, so how do you gain more visitors<a class=\"moretag\" href=\"https:\/\/www.inmotionhosting.com\/blog\/how-to-monetize-your-wordpress-blog\/\"> Read More ><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[211],"tags":[],"class_list":["post-6990","post","type-post","status-publish","format-standard","hentry","category-wordpress"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Monetize Your WordPress Blog | InMotion Hosting<\/title>\n<meta name=\"description\" content=\"Monetizing your WordPress blog can help you create a income. Get tips and first steps towards making money from your WordPress blog here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.inmotionhosting.com\/blog\/how-to-monetize-your-wordpress-blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Monetize Your WordPress Blog | InMotion Hosting\" \/>\n<meta property=\"og:description\" content=\"Monetizing your WordPress blog can help you create a income. 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