Content Gap Analysis – Closing the SEO Gap Between You and Your Customers

Content gap analysis

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There are a few different types of “content gaps” that most people mean when they use the term. Content gap analysis sometimes means comparing your content alongside your competitors and seeing how you rank against how they rank. But there is a different approach to content gap analysis that takes a comprehensive glance at what you have to offer. The other type of content gap analysis involves filling gaps in your content that potential customers may be falling through. In this article, we’ll be focusing on the latter type.

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Posted in SEO