Think you don’t need a dedicated server? Think again.
These days, your website needs to be perfect. It needs to look great and offer an amazing user experience. It needs to be fast and load quickly. And, most of all, it needs to always to be up and running.
Why? Because there are hundreds of other business websites out there, all competing for the same audience. And if your website doesn’t perform well, your visitors will quickly move on to one that does.
But don’t worry – if your site has been running at sub-par levels, you don’t have to lose your audience. A dedicated server can swoop in and save the day. Here’s how:
What is a dedicated server?
There are several different types of hosting services you can sign up for when creating a website. When you first started, it’s likely you signed up for a shared server. A shared server is a fantastic choice for many new businesses: plans are reasonably priced, and the hosting service typically manages all updates, maintenance, and other backend work.
But despite its ease-of-use and bargain price, a shared server often comes with a slew of problems – especially as your business grows. Because all of the resources, such as data and bandwidth, are shared with hundreds of other websites, performance can be spotty and slow. Plus, with all of those other websites sharing the same space, security can’t be counted on. If any of them gets a virus, it has the potential to spread like wildfire.
Enter the dedicated server: an entire physical machine dedicated to you and your websites. You are the only user. All of the resources are yours. And there are no other sites to expose you to harmful viruses or malware. If you take your business website and its performance seriously, there is no other option.
Here are just a few of the ways a dedicated server can benefit your site and help create a better user experience:
- Server and traffic load: Once your website surpasses 1,000 unique users every day, a shared server (or even a VPS) likely won’t be able to handle the load. When you share your space with other users, the fact is you have limited power. If the server is busy waiting for other processes to happen, it’s going to slow down your website’s performance, leaving all of those visitors waiting. Switching to a dedicated server can go a long way toward fighting this problem.
- Page load times: Have visitors been complaining that your website is taking forever to load? Or worse: that some elements aren’t loading at all? Nothing is worse than a visitor waiting for a certain graphic or form to pop up . . . and waiting, and waiting, and waiting. Most of them will leave after two to three seconds and move on to the next website. Bottom line – when a large number of websites are all sharing the same resources, it can overwhelm the server’s RAM and CPU and result in downtime. This won’t happen on a dedicated server.
- Improved security: We often like to compare a shared server to a kindergarten classroom. If you have a child in school, you know how quickly a virus can move from one kid to the next – it’s pretty much guaranteed that if one of them gets a stomach bug, ALL of them are going to get a stomach bug. A shared server works in much the same manner. By nature, they are much more susceptible to viruses, malware, and hackers. Because you are the only user on a dedicated server, and security measures can be customized, it can offer much greater safety for your website and all of your stored data.
A dedicated server isn’t just for a large business. If you anticipate growth in the future, a dedicated host can help you expand your online business smoothly when the time comes. Our dedicated server hosting can offer you scalability, flexibility, and reliability – no matter how small or large your website. Reach out to learn more.