There are a lot of different platforms that claim to be the best DIY website builder on the market. But if you’re a small business owner, this is a lot to simply take on faith.
You are entrusting your livelihood to how well these website builders work so that you can create a website that is responsive and professional.
A DIY Website Builder Must Work For You
The reality is that not all website builders do the same thing at the same level of expertise. With that in mind, let’s look at just what criteria you need to examine before you choose a builder for your business’s site.
- Function—First, you need to determine exactly what you plan to use your website for in order to determine how well the platform you are interested in will function. If you’re planning to host a lot of video content, such as for a vlogging site to accompany your small business, then you will need something that integrates well with this format.
However, if you plan to run an eCommerce website, then you will need a platform that can add customer payment plugins such as WooCommerce. You will also need an SSL certificate to encrypt the transactions for security purposes. Each type of website has specific needs and you should make sure that your DIY website builder can meet yours.
- Customization—The other thing you want is to be able to customize your website. If all the builder offers is the ability to use templates that are pre-made, then you may want to take a pass on it. So many websites today are using these same cookie-cutter templates that they start to blend together and look the same. If you really want an effective website builder, you want one that will allow you to customize your site and add lots of special features and details that the others may lack.
- Responsiveness—Today, less than 50% of the people using the Internet are doing so with a traditional computer. Instead, the majority are using mobile devices such as smartphones and tablets. Web pages do not display on a mobile device in the same way that they do on a computer. To further complicate matters, each mobile device has its own resolution and dimensions that can make a proper display on one a real headache for the web designer.
To accommodate this, web page builders must be responsive enough to adapt to the device that is viewing the page. You want to find a builder that can create mobile-friendly web pages, or you could wind up losing a huge market of potential customers.
- Hosting—Once you create your webpage, you’ll need to find a service to host it on their servers. Today, many web building platforms are coming packaged with hosting services as a “one-stop-shopping” option where you can handle everything at once. However, you do need to be aware of what type of hosting plan you get.
Shared servers are cheap, but you must share all your resources with other websites on the same server, which may slow down your responsiveness and could potentially leave you open to hacking. Instead, look for services that include a virtual private server (VPS) option that gives you the benefits of having your own server without having to pay an extremely high rate.
Those are the top categories and qualities that you need to examine for a DIY website builder. One possible option for this is Website Creator, designed as a fusion of Boldgrid Easy-to-Use Website Builder and WordPress Web Hosting service. This allows any small business to create a professional website quickly and efficiently so that they can begin serving customers on the Internet.