How to Install Your Facebook Pixel on WordPress

We’ve talked extensively in the past about how versatile WordPress is and how you can add numerous plugins and widgets that do some amazing things with your site.

One of the most popular tools that marketers have begun using on WordPress is Facebook Pixel. If you’ve ever searched for a product and then suddenly seen ads for that very same product pop up on your Facebook feed, that is because of the Pixel.

Continue reading –>

Plan Your Instagram Feed in Photoshop

If you’re looking to get your business more active on social media, then it’s essential you sign up with Instagram. Instagram currently has more than 1 billion users active each month.

To put that into perspective, that’s over three times as many active users as Twitter, making Instagram one of the top social media platforms in the world today. Whereas Twitter focuses on hashtags and verbal messages, Instagram is extremely visual, so it’s a good idea to use professional photo editing and layout software to help plan your Instagram feed.

Continue reading –>

Best Times to Post on Social Media

In 2018, there are 2.6 billion people using some form of social media. By 2021, that number is expected to be over 3.2 billion.

As someone with an online business presence, that’s an awful lot of potential customers that you can advertise to if you know how to successfully manage a social media campaign. In order to do that, you need to know the peak times for posting on social media so that you can hit the largest targeted audience.

Continue reading –>

Your Instagram Account Could Get Hacked

Meet Jackie! She was an active Instagram user who has over 230k followers. One morning she received an email from what appeared to be “Instagram” asking her to verify her account so they could place a verified badge on her account. Jackie had wanted a verification badge for some time, so she proceeded, clicking the “Verify My Account” button and entering her login information.

Continue reading –>

The End of Google+: What it Means for Your Website

This past October, Google announced that they will be shutting down their social network, Google+, for consumers after a data leak. To some this was a shock, and others, not so much.

The reasons that Google gave for shutting down included the lack of use and overall security. They claimed that “90% of Google+ user sessions [were] less than five seconds.” This very clearly shows that users did not intend to visit the social channel, and left immediately after realizing where they were.

Continue reading –>