5 Tips For Bing Ads Ecommerce Advertisers

Bing AdsAs an online retailer, how do you bring more customers to your website? Especially, customers that are ready to buy. That’s exactly the question that Mountaineer Brand asked itself just over a year ago. Selling natural handmade beard supplies such as oils, balms and shaving products, the small brother-sister team brought on an SEM agency in July 2015 to help the company reach more shoppers.
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Social Media Mistakes Made by Business Owners

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Social media has been used by businesses for a long time. Nowadays, it is hard to find a business that has not shown its presence on social media. Businesses mainly use it for marketing and to advertise the business. However, not all business owners know how to manage their social media fronts. These are some of the mistakes they make while using social media in business.
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Online Essentials Your Business Needs to Thrive

Business Chart Report Statistic Planning Analysis Concept

For your business to thrive, you need to constantly bring in new customers and clients. While cold-calling and traditional advertising both have their benefits, we now live in an online world – when people want something done, their first stop isn’t the Yellow Pages, it’s Google. If your small business marketing plan is going to succeed, you need to have a strong online marketing presence.
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How to Make Sure Your Site is Mobile Friendly in a ‘Mobile-First’ World

mobile marketingThe world is dynamic, and people are moving from using desktops to using the Smartphone in finding information and communicating via the Internet. In lots of countries, the number of Smartphones in use is more than personal computers. All the more reason to make your site mobile friendly. A mobile friendly site is the one that has the correct display for handheld gadgets like tablets, Smartphones, iPhones, and iPads. The site also has minimized scrolling, easy to navigate, loads faster and avoids using flash. Making you site mobile friendly makes you visible to a wider pull of mobile users since your website will be visible in the search results depending on how well you have configured it. There are three things you should know when making a website accessible by a mobile phone user. Among them is:
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100+ Highly Effective Tools to Help Run your Business in the New Year

Are you a hard worker? Do you work your 8-5 job every day and ever get to a point where you say, “I wish there was an easier way to do this!” Perhaps you get along in a project that WAS easy, but then as the week goes on, the project becomes more complex with more team members and work added. Then you find yourself working so hard that you can’t afford to work “smart.” You lose efficiency, and think that the long hours and lost time you had for lunch are symptoms of success. Maybe they are. But right now – they mean that you are barely making the deadline, and losing your sanity to boot.
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11 Ways SEO is Changing in 2015 and Beyond

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As the year 2015 winds down to a close, it’s time to start looking forward to 2016 and beyond. Digital marketers and SEO professionals are always looking to the future so they can be ready for the changes that are no doubt coming. Google is constantly pursuing a better search experience. This results in changes to how they index and rank pages, resulting in changes to SEO tactics.
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