Effective Networking Strategies to Build Your Small Business’s Customer Base

The key to developing a profitable company is a growing customer base interested in purchasing your goods or services. In order to build this demand, it is critical to create a process for scouting and developing new clientele. Building your customer base will take time and effort but the important part is to focus on finding out who your target audience is, where to find them, and how to captivate them. Continue reading “Effective Networking Strategies to Build Your Small Business’s Customer Base”

4 Things We Learned During Small Business Week 2015

4 Things We Learned at the 5th Annual Small Business Week Event sponsored by Constant Contact

InMotion Hosting attended the 5th Annual Small Business Week put on by Constant Contact at Pasadena City College on May 13th, 2015. The event was organized by the Small Business Administration (SBA) with the Small Business Development Center (SBDC) as a primary sponsor.

The event brought together over 1,000 business owners, social media professionals, marketers and web designers and hosted them in small business workshops and keynote lectures orated by business leaders. InMotion Hosting had the opportunity to attend a variety of these workshops and lectures. A lot of them had some major similarities in the concepts that they shared in order to establish a successful business. Here are some business solutions that will help you promote your business and build a stronger customer following. Continue reading “4 Things We Learned During Small Business Week 2015”

Coding a Revolution: Code District and its Mission

With the advent of coding becoming a Presidential Initiative and a growing extension of the S.T.E.M curriculum to get school children versed in the sciences and computer languages, it should be no surprise to anyone that we are amid a digital revolution. But all of these initiatives will fail if we, Generation X, lack the knowledge to understand what our children will very likely be fluent in: coding. It’s a collective effort  that needs ‘doers,’ and a small company called Code District is taking on the challenge, one meetup at a time. Continue reading “Coding a Revolution: Code District and its Mission”

Top VPS Hosting provider chosen by WebHostingSecretRevealed.net

Being Ranked the Best VPS Hosting Service
Every business starts out with the philosophy that their operation is going to be different. They are going to do what the “big boys” aren’t doing and that’s engaging with their customers and listening to their comments, suggestions and even complaints (if it comes to that). And, for the most part, when a business is small enough it can handle this level of rapid and personalized service. But as most businesses do, you grow – which is great for you and your bottom line, but what usually takes the first hit? Yeah, customer service. Continue reading “Top VPS Hosting provider chosen by WebHostingSecretRevealed.net”

Dream On: National Small Business Week 2015

wear-many-hatsMaking Small Business a Reality

As a small business owner, you wear many hats during the initial phases of selling your product or service. You need to get a lot done but may not have the time or even the skill sets. You need to design a flier, but you don’t how to use Photoshop. Or you need to file state, local and federal taxes but you have no clue about accounting. You have figure it out as you go along. It’s daunting to say the least. Continue reading “Dream On: National Small Business Week 2015”

Girl Develop It – Steering the Future of Women in Tech

NatalieAnytime the topic of technology arises in the news or media, it’s about what new ‘thing’ has been invented to make our lives easier. We are always talking about a new app that helps find the cheapest gas, or an app that edits photos with a seemingly endless amount of filters and features. But one thing we sometimes fail to focus on are the people behind these technologies. The minds that work and code meticulously through endless hours, and sleepless nights to bring us these advancements in technology. We appreciate the faces behind each line of code written, and we want to share the story of one such group that is making it possible for women to prominently step into these roles. Continue reading “Girl Develop It – Steering the Future of Women in Tech”

Google’s ‘Mobilegeddon’: What You Need to Know for April 2015

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Google’s ‘Mobilegeddon’: What You Need to Know for April 2015 

Google’s primary purpose is to help you find what you’re looking for. It’s a simple enough business model, and they’ve done a great job sticking to their bread and butter throughout their ascent to the goliath of the internet as well as the highest-trafficked website in the world. And now, with the proliferation of mobile devices as an everyday necessity for the average consumer comes the truth that most of the internet and all its applications are being accessed increasingly by mobile devices and tablets. Continue reading “Google’s ‘Mobilegeddon’: What You Need to Know for April 2015”