Top VPS Hosting provider chosen by WebHostingSecretRevealed.net

Being Ranked the Best VPS Hosting Service


Every business starts out with the philosophy that their operation is going to be different. They are going to do what the “big boys” aren’t doing and that’s engaging with their customers and listening to their comments, suggestions and even complaints (if it comes to that). And, for the most part, when a business is small enough it can handle this level of rapid and personalized service. But as most businesses do, you grow – which is great for you and your bottom line, but what usually takes the first hit? Yeah, customer service.

Sometimes you’re so busy growing your company that you let customer service dwindle to a “just enough” attitude. It happens, but it shouldn’t!

InMotion Hosting prides itself as being a top web hosting provider with the industry’s highest rated customer service. As we’ve grown our products, we’ve made it an absolute necessity to grow the capabilities of our customer service team in order to continue to thrill our customers.

Take our Virtual Private Servers / VPS Hosting package. It has become an industry leading product, being one of the first to offer free SSDs with 20x faster hosting as well as the best resources for the lowest prices.

WebHostingSecretRevealed.net, an authority in ranking web hosting companies has picked us as their top pick for VPS Hosting, for the last three years in a row. We have gained this authority within the select and discerning web hosting community not only because of our product features like Free SSDs, Free backups, Unlimited websites, Full cPanel license, and our competitive pricing but also significantly because of our continued focus on always keeping the customer first.

 

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As WebHostingSecretRevealed.net mentions:

“No matter how efficient and feature rich your VPS hosting provider is, some problems arise from nowhere at times. In such situations, you need a handy support team to sort things out. If they are unable to provide 24/7 customer support, they simply are not worth the money you spend. If you face some serious issue with your website and it goes unfixed for too long, you may lose your potential visitors and that could mean you a lot depending on the type of website you have. It is better to test the customer support team of a hosting provider before determining whether to go with them.”

We implore you. Give InMotion Hosting a call. Ask about our VPS hosting VPS Hosting. Sign up for a monthly plan to test us out. We’ll check in right after registration to make sure you can set-up your VPS the way you want. We offer 24/7 U.S. based technical support and our well- structured and detailed online support center has all the answers you need. We’re not here to just sell products, we’re here to see you succeed.

Your success is our success – and it all starts with a conversation.

So what are you waiting for? Explore your options for success!
Call us at 888.321.HOST(4678)

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Dream On: National Small Business Week 2015

Making Small Business a Reality

As a small business owner, you wear many hats during the initial phases of selling your product or service. You need to get a lot done but may not have the time or even the skill sets. You need to design a flier, but you don’t how to use Photoshop. Or you need to file state, local and federal taxes but you have no clue about accounting. You have figure it out as you go along. It’s daunting to say the least.

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Along with a million things you need to do to run a business, add to that a website that’s excruciatingly slow, has multiple server crashes and to top that a hosting company that doesn’t really care about you. Sometimes it seems like as a small business you never get a break!

You are not alone, but there is hope for you!

This week the Small Business Administration has announced its annual “National Small Business Week” and InMotion Hosting couldn’t be happier to be part of it. The National Small Business week – May 4th to May 8th – put on by the Small Business Administration (SBA) has been announced by the President of the United States since 1963 in recognition of the colossal contributions that American small business owners and entrepreneurs have on this country’s ideals and economy.

InMotion Hosting believes it has the responsibility to support the American Dream by providing the hosting infrastructure, services and support that allow small businesses have a presence on the internet. Whether your small business is in a garage or in a high-rise office. Whether you are on your own or have a team. A website is your business’s access to the over 3 billion people connected to the web, and we’re here to help you get (and stay) in front of them.

Tag your business posts with #BizInMotion & #DreamSmallBiz if you’re a small business yourself or to show your support for small business!

Every business idea starts as a dream, and this week – you can make that dream a reality with a website.

We’re not here to just sign people up for hosting – we’re here to see your website through to launch and support you post-launch! That’s real talk, it’s not a pitch. We believe in supporting businesses. Even our flagship product is named Business Hosting.

InMotion is employee-owned with a core set of values, not influenced by the motivations of shareholders. With our U.S.-based customer support centers that are open 24 hours a day, seven days a week, and our multiple US server locations, InMotion Hosting wants your American business grounded and running after the moment you sign up on a hosting plan.

      Related:  Read our “Core Values: What Does Your Business Stand For?” blog post

You may not reach success today, but we believe you’ll be closer to it than you were yesterday once you start your website.

Because we know the American entrepreneur. We are one of them.

 

Girl Develop It – Steering the Future of Women in Tech

Anytime the topic of technology arises in the news or media, it’s about what new ‘thing’ has been invented to make our lives easier. We are always talking about a new app that helps find the cheapest gas, or an app that edits photos with a seemingly endless amount of filters and features. But one thing we sometimes fail to focus on are the people behind these technologies. The minds that work and code meticulously through endless hours, and sleepless nights to bring us these advancements in technology. We appreciate the faces behind each line of code written, and we want to share the story of one such group that is making it possible for women to prominently step into these roles.

InMotion Hosting has always believed that the work place runs at its peak efficiency and creativity when there is a diverse group of backgrounds collaborating to build better products. That’s why for the past few years, IMH has been making the push to be a pillar of support in the tech industry by supporting groups and niche organizations that want to grow in the tech field. Most recently, in the last year, we’ve partnered up with Girl Develop It, a nonprofit organization that provides affordable programs for adult women interested in learning web and software development in a judgment-free environment.

Natalie

 

Inmotion Hosting recently hosted a Girl Develop It event at our Los Angeles office. Afterwards, we had a chance to sit down with Natalie Macleas, the co-founder of the Los Angeles chapter of Girl Develop It and talk about the organization’s goals as well as the reasons on why there is a need for groups such as Girl Develop It, especially in our times.

 

 

InMotion Hosting (IMH): What are some of the barriers to entry in the tech industry for women?

Natalie Macleas (NM): The biggest barrier is intimidation. Being the only woman in the room when all your coworkers on a development team are male builds up pressure. There is an almost, ‘imposter syndrome’ that females might feel. But GDI isn’t like that! Our name says “girl” but we have had men comes to our meetings and even teach some of our classes!

IMH: If we could be so bold – what is the need for an organization like yours?

NM: There is a daunting truth that doesn’t sit well with me. Half of the American work force is made up of women but less than a quarter of that half pursue careers in the tech industry. There has even been a 7% decrease in women pursuing computer science degrees this last year. Our organization works to empower women and get them to understand that there is not only a place for them in tech, but that we are available to help and guide them into the field.

IMH: What is the advantage for encouraging more women to build their careers in the tech industry?

NM: So many! Let me start with the personal, and then the industry advantage. Personally, for women, tech careers are the best because of the ability to work from home. Many of our members are active moms, and they find that they can pursue a solid career and manage their family much more efficiently. There is a great option for flexibility in terms of a work life balance. For the tech industry itself, I would say diversity! Studies have shown how a workplace that is inclusive of both genders are more productive and creative. Do you know of a company that wouldn’t want to be more productive and creative?

IMH: Nope!
NM: Exactly.

IMH: Let me throw a scenario at you. I’m a female just out of high school that sees you on MeetUp. I read your event, your pitch and a little bit about the organization. How will I benefit from joining GDI as opposed to taking a class at my Community College?

NM: First let me say that those two things should not be exclusive. We think that GDI is a great compliment to a community college course. So girls should still take classes if they can. Having said that, I also think that the faculty members are not immersed in the industry and there is a gap between what they teach and what the industry needs. GDI fills in that gap because our teachers and members are actively part of the tech worldbecause of their careers or network. The networking and mentoring that members receive from GDI is superb because you get to talk to women that are in the roles you are training for.

IMH: What do you hope GDI will achieve for women in the next 5 years?

NM: GDI already has done so much for women. There are currently 35,000 members nationwide in over 46 cities. But I’d say for us in general and for the Los Angeles chapter specifically that we continue to enable the empowerment of women to advance their careers within the tech industry.  For example, we had an accountant who trained with us, then applied to and was hired at a startup. Then we had another member, a chef, who joined our ranks and is now building her own app. These are the stories that inspire us to keep moving forward.

IMH: What has been the hardest challenge GDI has faced?

NM: The toughest thing is really a collective of three. We need venues, teachers and students. Sometimes we have groups made up of a handful of members and other times we have full capacity meetings. As of now, the Los Angeles Chapter of GDI has reached a membership level of 900 members, and we’re hoping to grow to 1,000 by the end of April. Currently the class structure is usually one teacher and one to two teacher aides to give everyone an equal learning opportunity. It works out great and we always satisfy everyone’s needs that shows up – so it does work out.

IMH: Has there been a general atmosphere of support or push back from male counterparts in the industry?

NM: I can’t think of anything negative. They have really been supportive and as I mentioned before, we have males volunteer as teachers or guest speakers.

IMH: What are some challenges that you yourself have faced in your career as a female in the tech industry?

NM: My opinion wasn’t as valued as much. There are the classical biases that you might expect – information delivered through a male is more valuable than that of a female, even though I was the senior member of the group. I remember this one time I went to a DevDays conference and in a room of 250 people there were a total of 5 girls!

IMH: Why did you ultimately decide to start/join with a group such as GDI?

NM: I was reading the original blog of Vanessa Hurst and Sarah Chipps (the two founders of the Girl Develop It). Their message about “we’re tired of hearing that more girls need to be in tech,” and that no one was doing anything about it really resonated with me and my own experience. So when they announced their plans to start GDI, I jumped on the opportunity and emailed them asking if they were looking for anyone to open a Los Angeles brand.  When the time came, I applied and now we have our branch approaching 1,000 members!

 

GDI group picture

 

IMH: And, just for fun. Who was your favorite character as a child?

NM: Has to be Laura Ingalls Wilder.

IMH: How about your favorite 90’s tune?

NM: Summer Time by Jazzy Time – which I’ll probably listen to right now.

In all, Natalie Macleas and the Girl Develop It group is a new hope for change in the tech industry. Change not just for the sake of change, but change for the sake of progress. With a more diverse tech workforce, one made of talented women and men working side by side, we look forward to quicker advances in technology.

Girl Develop It will be hosting their next event at InMotion Hosting’s Los Angeles Office on May 6th, 2015. If you’d like more information you can RSVP to that event here.

 

Google’s ‘Mobilegeddon': What You Need to Know for April 2015

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Google’s ‘Mobilegeddon': What You Need to Know for April 2015 

Google’s primary purpose is to help you find what you’re looking for. It’s a simple enough business model, and they’ve done a great job sticking to their bread and butter throughout their ascent to the goliath of the internet as well as the highest-trafficked website in the world. And now, with the proliferation of mobile devices as an everyday necessity for the average consumer comes the truth that most of the internet and all its applications are being accessed increasingly by mobile devices and tablets.

 Smart phones are quickly becoming the most used devices in the world to access the web. Multitasking activities like listening to your favorite podcast or radio station on the go while reading emails and downloading a recipe for dinner simultaneously are capabilities that are afforded to us by our mobile devices. In North America alone, “mobile data traffic by 2019 will be equivalent to 210x the volume of North American mobile traffic ten years earlier (in 2009),” according to Cisco Communications. That’s why Google has announced that it will be unleashing its “mobile-friendly” update on April 21st, 2015, a.k.a – Mobilegeddon.

The name of the game here is mobile efficiency – and Google wants to reward the websites and apps that make the life of a mobile user easier by rewarding more mobile-friendly sites in search results. With this update, Google is tackling two inefficiencies they see with the current mobile user model. we’ll be covering there here so you can better prepare for Mobilegeddon.

Be Friendly, not Freaky

Google wants users who are accessing the web via their smart phones to be able to do so without worrying about load times or compatibility with their hand-held hardware. A lot of times, a website’s features, such as an embedded video, has to adjust to the phone’s smaller format. Or perhaps the website’s content requires Adobe Flash, but the phone isn’t equipped with it. This causes longer load time, and graphics to get ‘freaky’ via improperly loaded content.

With the new mobile-friendly search result update, Google is essentially telling websites that they need to make their websites less burdensome to the mobile user or else there will be a penalty in mobile-user access and search placement.  As most users know, the higher a website ranks on Google the better traffic they will get because users usually don’t click beyond the first page of search results. In terms of Mobilegeddon, the quality of your website and how compatible it is to mobile users will affect your placement on Google’s search results. The first page is obviously the best placement, and beyond the third you’re really looking at low traffic results. So help yourself out and be friendly to those who want access to your content.

Is your website a ‘mobile freak’ or a ‘mobile friend?’ Check with Google’s Mobile-Friendly meter here: 

Mobile Test

*NOTE* This ‘mobile friendly’ checker works on a page to page basis. So if your website has multiple pages, make sure they are all checked. it’s a lot of work, but it will be worth it. Mobilegeddon is upon us – so get preparations in order.

“WHERE IS THE DA-oh. There it is…”

An index works like a hyper table of contents. When you need to know something quickly, you look up one or two reference words, search the index, find the page number, and continue with your reading. Google understands this and has taken steps to apply this to websites and the mobile landscape.

According to the Google announcement:

        “We will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed. As a result, we may now surface content from indexed apps more prominently in search. To find out how to implement App Indexing, which allows us to surface this information in search results, have a look at our step-by-step guide on the developer site.” – Google Web Master

In essence, the number of users who have your app installed and use it actively will be an influence in where you are ranked on the search engine. That’s just an influence though. If you website or service does not have an app, then make sure to make it mobile friendly!

The update takes place April 21st, 2015

Make sure you’ve checked your website’s mobile friendliness by then so that you don’t get flagged as “unfriendly” when the update takes place.

Don’t end up where you don’t belong because of an easy fix. Make sure you check your website HERE.

All won’t be lost if your webmaster or development team can’t make a page on your website mobile-friendly. There are just some pages that can’t “please all.” Google understands this, but in order to benefit the most from mobile search results, get your design teams working on optimizing your pages that aren’t converting to mobile very well. This time next year, you’ll see the value in starting now.

Whether you own a small to medium business or you desire a robust e-Commerce storefront, InMotion Hosting can get your business online in no time. We provide high-quality web design services in a wide range of customizable packages. Take a look at make sure to chat with us if you’d like us to design you a mobile friendly website. Check us out here.

 

Team Member Profile: Mylin Gonzalez

Hometown: Norfolk, VA
Position: Trainer
Been with InMotion Hosting since: April 2013

How did you get started in the web hosting field?
Bills! While I never planned to join the web hosting field, I am quite glad I did. Originally I was just looking for a better opportunity to grow and figured, since I’ve always been the “computer person” in my family, that I ought to give it a shot. Little did I know that the web hosting world was so vast! There is so much involved and it’s an ever evolving environment. Fortunately for me, turned out I’m not that shabby and it’s actually quite the exciting field. I love finally understanding how “the web” works and knowing that I have the power to create a presence online. Now with a couple of clicks and some spare time, I can easily create a website with WordPress and other Content Management Systems. Knowing that I have that ability feels awesome. Plus for bonus points, it is a great way to wow people.

What is your current role at InMotion Hosting? What do you like most about it?
I am actually mid transition between my prior role as a Customer Service Team Lead to my current position as a Trainer. I am super excited for this opportunity as I’ll have the ability to share my knowledge and experience with the company’s newest members. Most recently, I’ve been provided the opportunity to develop and implement the training curriculum for our company’s unique onboarding process; and there’s no stopping there. My goal? To play a part in InMotion Hosting’s growth through the development of our representative’s knowledge and skill sets, and our company’s culture.

Coolest gadget you own, want to own or have read about?
Does a Toaster Oven count? Because their ability to reheat a Chipotle burrito is ahhh-mazing.

What would you like to tell us about yourself?
I talk about my pet bunny as if she was my child and adore annoying her. Have kid pictures? I have bunny pictures! I also love all things food, enjoy hand made crafts and will accept any Just Dance challenge, just be prepared  for defeat!

Describe your personality in one word?
Dedicated

Core Values: What does your business stand for?

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Core Values: What are they and why are they important for your business?

At the foundation of every business are the core values that develop the brand, culture, and vision of the company. These values serve as a framework for your company’s identity and a tool to set you apart from everyone else. To provide a consistent and focused work environment, it’s critical that the values you establish be strong, long-lasting, and integrated into every aspect of your company.

Core values in action

“It’s not hard to make decisions once you know what your values are.” – Roy E. Disney

The benefit of strong core values are best exemplified when a company experiences rapid growth and change. Constant decision making takes place as a company develops and expands. Here, your core values serve as a guide and a standard by which every choice can be evaluated. We ask ourselves, how aligned are we with our company philosophy, vision, and mission statement?

Another example of how core values can provide advantages for a company can be seen throughout the new hire process. Core values serve as a summary of the values, beliefs, culture, and identity of the company. If a potential new hire can align themselves with the core values of a company, it is a good sign they are a strong fit for the company’s culture. Hiring individuals whose values closely align with yours is a great way to boost employee retention.

Learning and growing process

A company’s core values don’t just form overnight. If you are just beginning your business and don’t have any core values in mind yet, don’t sweat it! Grow your company and gain a deeper understanding of what key values you would like it to have. You can’t predict where your company will be in 5 years, but you can take steps to focus on specific areas that will serve as your guidelines for the future. The best core values are the ones uncovered through discovery. Each company’s core values are unique and cater to the best practices for that company and its employees.

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In order to get an idea of how simple yet effective core values can be, we’d like to share the core values that InMotion Hosting stands by. Hopefully, this will give you a few ideas and help inspire you to find the right core values for your own business.

imh-cv-nwsltr-blog-title-cultivate

We cultivate lifelong customers through outstanding service. Everything we do impacts our customers, and their loyalty and trust is extremely important to us. Our customers are our family; it is through them that we have been successful and able to grow.

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We care about the success of our customers. We care about each other. We care about the environment. We care about our community. We care about the company.

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We are ever improving our technology, our tools, our Customers’ Experience, and ourselves.

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We thrill our customers all day, every day with… Eagerness to Help, Kindness and Empathy, Eagerness to Resolve Issues, Timely and Accurate Solutions, and Taking Ownership of The Customers’ Needs.

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We believe a fun and relaxed environment allows us to meet any challenge as a team.

Success and Core Values

It’s not enough to focus on just the numbers or growth of a company. Taking special care to craft a strong set of values and integrate them into every aspect of your business is what really sets a company apart. Behind the product and the brand, the company’s core values are what truly make a company successful. Here are a few other questions to consider when trying to identify your core values:

  • Are these values important to the company’s long-term success? Will they still be valid decades into the future?
  • Would these values retain their importance, even if they became a competitive disadvantage?
  • Do these values apply to all employees and all areas of the workplace?
  • Will these values act as a guide for future decision making?

If you need a little more inspiration for coming up with your own set of core values, check out this inspirational TED talk about how great leaders inspire action and the important role of core values.

 

Team Member Profile: Aimeelyn Dineros

AimeelynDHometown: Virginia Beach, VA
Position: Customer Experience Manager
Been with InMotion Hosting since: January 2011

How did you get started in the web hosting field?
After graduating from Old Dominion University with a degree in Computer Science, InMotion Hosting hired me as a Web Designer for their private client design customers.  It was a great opportunity to learn how to build WordPress and eCommerce sites, all the while working with a really fun team.  My greatest takeaway was learning how to make custom WordPress themes, which is a commodity if you’re looking to build custom Content Management Systems for friends as side projects.

What is your current role at InMotion Hosting? What do you like most about it?
After a few years as a Web Designer, I transitioned into the User Interface Design position for two more years.   Currently, I serve as the Customer Experience Manager.  Our C.E. Analyst defines the department as an “enthusiastic group of individuals with innovative ideas on improving the customer’s overall experience.”  As a department, we focus on analyzing, identifying, and driving ongoing improvements to the customer experience based on feedback and top customer goals. Our research has gone towards improving experiences such as helping new customers achieve their goals through a personal on-boarding call, the usability of our customers’ Account Management Panel, as well as the transfer request processes for domains and websites.  This year, based on popular demand, we have our eyes on improving a few more systems our customers deal with on a daily basis.  So if you’re a customer with ideas that you’d love to see implemented, whether big or small, then we’d love to hear from you!  Send us your feedback by signing into AMP and going to the feedback page here: https://secure1.inmotionhosting.com/amp/support/feedback.

Coolest gadget you own, want to own or have read about?
Google Glass seems like a really fun gadget to own.

What would you like to tell us about yourself?
I’m a bit of a User Experience (UX) nerd, so I’m involved in local Code for America and UXPA meetups to learn more about improving the UX of civic applications.  One nearly completed project we’ve worked on in Code for America was a lookup tool for health inspection reports for local Virginia restaurants, which can be viewed at Open Health Inspection.

Describe your personality in one word?
I’m generally a “happy” person.

WordCamp St.Louis 2015

Now that I have caught up after missing my connector Sunday forcing travel into Monday, thank you American Airlines; I now have time to write about how my first WordCamp went in St. Louis. I chose St. Louis for two reasons; one is that it is where I grew up and I have friends and family in the area I was able to stay with, and two was that it is one of the bigger WordCamps with over 300 people in attendance this year. I was one of the more than 175 newbies or first-timers to a WordCamp. WordCamp St. Louis 2015 was hosted on the campus of Washington University. This was nice because it allowed me to relive my youth around UCity and for attendees to see more eclectic parts of St. Louis.

I have attended dozens if not hundreds of conferences over my professional career and WordCamp is one of the more unique experiences. I hold nearly 20 professional certifications, so the conferences I typically attend are very content specific. I have also worked with military, NGOs, and broadcasters over the years which have conferences associated with those particular industries. WordCamp was much more of an all inclusive conference with cliques, the secret of the cliques was that you utilize or support WordPress within your given clique. Instead of talking about how you utilize or support WordPress directly though, everyone wanted to know what you did. Questions were about work, organizations, or passions then we got onto how WordPress could be utilized in those efforts. The cliques formed around design, security, content, etc but everyone had the underlying common theme of WordPress.

Don’t get me wrong, there were very specific WordPress discussions but they happened in the individual rooms covering Users and Developers needs related to WordPress. These topics were further divided by intro/basic to experienced/advanced topics. My favorite discussions included Pippin Williamson’s @pippinsplugins on backwards compatibility and his impassioned speech on the topic.

Another topic was Cameron Barrett @camworld discussing a topic close to my heart; assisting K-12 districts by utilizing WordPress.

Lucas Lima @luwkaslima also gave a standing room only presentation on how to utilize project management principles when work with WordPress and clients.

Cain @michaelcain and Obenland @obenland Show was entertaining as well as informative on recent WordPress topics including the new release WordPress 4.2 Beta 1.

Finally, listening to how one of the respected members of the community, Mika Epstein @ipstenu, got her start with WordPress and how you can become part of the community by giving back.

If those sessions didn’t dive deeply enough to cover your topic of interest, they had the Happiness Bar open for assistance, or Give Back to Core and Hackathons the second day. They also had a Kids Camp for those kids interested in or who had already had a WordPress site set up.

Community Day - Kids WordCamp
Community Day Events

All in all this was a great first experience for me with the WordPress community. It reminds me in a lot of ways how NGOs and professional organizations run which was familiar and comfortable for me based on my background. It also gave me a few ideas. Plus motivated me to move from the WordPress.com site to a hosted WordPress. So in the near future instead of hvyw8.wordpress.com; I will have a hosted blog with a number of plugins covering diabetes.

Until next time @hvyw8

WordCamp Lancaster just got Real

This was my first WordCamp. I’ve been to plenty of business development conferences over the years and really expected this to be much of the same. Let me go on record… I was wrong! WordPress and WordCamp in particular is about community. Thats what makes WordPress so great! The vibe was informal and inviting. It was literally for everyone, whether you were a core contributor or a brand new user. I was lucky enough to spend my friday night hanging out at the Speaker Sponsor Dinner. Typically, its for, well, speakers and sponsors and I was neither, however my travel companion was a speaker.

This was informal and allowed me to chat it up with not only the organizers but speakers as well. It’s all industry people and everyone was incredibly approachable. Well, except for #NickfromAlbania but thats another story.

I arrived around 8am to check in at WordCamp Lancaster the following morning. The check in process was simple and after getting a badge I was invited to grab some Swag. Who doesn’t like free stuff?

After registering, everyone headed into a main room where conversations were abound. A cup of joe and a pastry rounded out a successful morning thus far. I spoke with a few people, probably in their mid twenties from a local marketing company. They seemed nice, and eager to learn. I suggested a few topics I thought they may enjoy off both speaker tracks. Most WordCamps seem to have multiple tracks for speakers. This is important since let’s face it designers and developers are vastly different people.

After the opening remarks from George Stephanis (@daljo628) (a nice fellow I met the night before and one of the organizers), I listened to Joe Casabona deliver a captivating lecture on responsive design. If I got anything from him speaking it was to follow best practices and take your time. Well, and he likes star wars. I may even grab his book.

I heard a great presentation on the nueroscience of conversions by Tom Shapiro (@TomShapiro). It made sense and it was great advice for anyone serious about improving their website conversion rates. Once it shows up on WordPress TV, I’d suggest watching it.
I took a break, decided to head back to the refreshments area where I struck up a conversation with Michael from LiteSpeed. Considering I work for a hosting company, any product that can reduce the resources needed to serve a website, is appealing. I look forward to learning more about their product.

Michael was speaking too, about hosting nonetheless. I wanted to see what others would present on the topic since, I’m sort of biased. He did an awesome job, really digging into what to look for in a host. He was spot on and it was refreshing to hear someone present on the topic so well.

After lunch and more chatting with other folks from Parallels and Lite Speed Technologies. Then off to hear Jeff Matson (@thejeffMatson) talk about documentation and the benefits of doing it right. This is something we know something about. Have you seen our Support Center ? Most people don’t realize how having great documentation can help drive revenue and Jeff did an awesome job explaining it. I’m sure plenty of attendees will be heading home to write how to guides on their plugins because of it.

The afternoon wrapped up and we caught some rest before heading to the after party. That’s right, if you’ve never been to a WordCamp there’s an after party where the organizers, sponsors, speakers, and attendees all get to mingle over some libations.

This after party was no different. Great conversations were had about all kinds of off-topic stuff as we all decompressed from a day filled with learning about WordPress. We talked about eCommerce, Amazon, Google, and Project Tango to name a few.

In the end, I’m excited to make some new friends, see the huge impact WordPress has had in people’s lives, and that there’s tons of people just like me who love WordPress and want to give back to the community.

How To Assess Your Hosting Needs

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So you want to get a website up and running? There are a few things you may want to consider before doing so given the current landscape of the web hosting world .

Initially, you will want to complete the basic checklist below:

  1. Search your domain(s) of choice to make sure they are available.
  2. Purchase the domain if available.
  3. Assess which website hosting product and plan you will need.

After you search for and acquire your domain name, take note of what type of website you want to launch.

Website hosting branches typically break down into the following main product categories:

  • Shared Hosting
  • Virtual Private Server (VPS) Hosting
  • Dedicated Server Hosting

Here’s a easy-to-understand video we made on the distinction between the various types of web hosting.

As a startup with no traffic, you can start with a Shared Hosting plan and move up as your traffic scales up. The beautiful thing about website hosting these days is that it is scalable and inexpensive to start building your web presence. But as your traffic and software requirements grow, so will your overhead and need to upgrade.

Most companies offer a free domain in conjunction with your first year of hosting. Some companies bill on an annual basis and some will bill monthly, so find out which payment structure best suits your needs as you forecast your financial budget.

If you are looking to scale as your traffic ramps up, you can look into upper echelon products like VPS Hosting or a Dedicated Server, which will give you more power and resources to run your website more efficiently.

Below are a couple common scenarios potential web hosting customers face when starting their first site:

Blogging:
If you simply want to start a new blog or transfer over from a free blogging solution like Blogger or WordPress.com, we would recommend an entry level Shared Hosting plan, with an ability to scale with growing traffic. With only one database required for WordPress and Drupal installations and caching enabled on our SSD hard drives for all entry level Shared Hosting plans, it will be more than sufficient for starters.

E-commerce selling:
For those of you focused on a website that requires a blog app like WordPress and an accompanying eCommerce plugin such as WooCommerce, we might recommend starting on an entry-level VPS account due to the resource requirements. This setup would use 2 databases as opposed to just one. These are only hypothetical scenarios, and for every case there are a variety of things to consider including system requirements and your website’s current traffic.

If you fall outside of these two common scenarios, we encourage you to reach out to our 24/7 U.S. based support team to see which product and plan best suits your hosting needs before you take the plunge. Rest assured that with InMotion Hosting, even after taking the plunge you will have 90 days to test the waters to see if you need something more, less or nothing at all with our industry leading money back guarantee. Contact us by phone, chat or email.