Could your dedicated server actually help you to save money? The immense power and adaptability of InMotion Hosting’s Dedicated Server solutions mean they can provide unparalleled control, performance, and security for your website. But, there are so many other things these systems can do that few of us have ever really stopped to consider. One idea could actually help you save money on your phone bills every month! Continue reading “How to Save Money and Increase Productivity by Running a VoIP System on Your Dedicated Server”
When first setting up any website, one of the hardest — but most important — things to decide is what to call it. Your website’s domain will play a big role in defining your brand’s image, search optimization, “buzz-worthiness,” and more. Unique domains are becoming increasingly scarce commodities as thousands of new sites come online each year. With millions of websites already vying for real estate on the web, and each with a distinct domain name, finding the perfect thing to call your site is now more important than ever. Continue reading “5 Things to Consider When Choosing a Domain for Your Website”
Are you looking for one of the most feature-rich and user-friendly solutions on the web that combines email, cloud storage, productivity software, calendars, and more? Do you hear people talking about how great they think Google’s products are and find yourself wondering what G Suite (formerly known as “Google Apps”) is? Continue reading “What is G Suite and Why Should I Consider Using It?”
A great content management system (CMS), over 1 million users globally have used Drupal to build powerful websites on the Internet. However, to maximize the search engine optimization (SEO) of a website built with a CMS like Drupal, you must configure the site with the proper settings. Let’s look at the basic steps you should take to optimize a fresh install of Drupal. Continue reading “Optimizing a Drupal Site for SEO and Google PageSpeed”
Some keys to business success are timeless. The customer is always right. You should build solutions, not products. The best advertising doesn’t feel like advertising. Continue reading “Why Your Keyword Research Isn’t Getting You Anywhere — Top 6 Mistakes Site Owners Make”
Let’s take a short trip down memory lane, back to 2006. Action movie fans were yelling “SPARTA!!!” after seeing the hit film 300. Google just purchased YouTube. And, you were probably rocking out to Justin Timberlake informing us of how he was going to bring “SexyBack.”
With the rapid developments of the Information Age, 2006 seems like ages ago. Nowhere is that more evident than in the web design industry.
For example, have a look at InMotion Hosting’s homepage back in 2006, vs. today in 2016.
Continue reading “How Creating Websites Has Changed In The Last Ten Years”
As an online retailer, how do you bring more customers to your website? Especially, customers that are ready to buy. That’s exactly the question that Mountaineer Brand asked itself just over a year ago. Selling natural handmade beard supplies such as oils, balms and shaving products, the small brother-sister team brought on an SEM agency in July 2015 to help the company reach more shoppers.
The agency immediately began search campaigns with Google AdWords and Bing Ads. Through the implementation of some new SEM strategies and high-value features, the agency helped Mountaineer Brand bring in 1,700 percent more “bearded” leads. And, on the Bing Network alone, Mountaineer brand saw a 1,500% ad spend increase, 2,300% revenue increase and 1,700% conversion increase.
Continue reading “5 Tips For Bing Ads Ecommerce Advertisers”
Social media has been used by businesses for a long time. Nowadays, it is hard to find a business that has not shown its presence on social media. Businesses mainly use it for marketing and to advertise the business. However, not all business owners know how to manage their social media fronts. These are some of the mistakes they make while using social media in business. Continue reading “Social Media Mistakes Made by Business Owners”
Emailing leads and your current customer base can serve as one of the key strengths in your ongoing marketing efforts. As Daniel Newman pointed out less than a year ago, “Email is definitely NOT dead.” Continue reading “Why No One Opens Your Email: 5 Email Marketing Tips for Small Business Owners”
For your business to thrive, you need to constantly bring in new customers and clients. While cold-calling and traditional advertising both have their benefits, we now live in an online world – when people want something done, their first stop isn’t the Yellow Pages, it’s Google. If your small business marketing plan is going to succeed, you need to have a strong online marketing presence.
Naturally, you’re worried about both the expense and the time commitment. While online marketing can be expensive if you’re not careful, meeting the minimum requirements is an absolute must if you hope to grow your business – and it can be done in a cost-efficient way. In fact, you can take a lot of the following steps for free! Here are the online essentials your business needs to thrive in the 21st century: Continue reading “Online Essentials Your Business Needs to Thrive”